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💡 6 Types of Content to Boost Your Social Media Engagement

This may be of interest to you.

This should be FUN – and they’re all easy ways to see fast results. 🙂

My challenge to you for the week: Do each of these 6 easy content ideas to improve your traffic & social media engagement!

Alice Seba posed a question this week on Facebook in one of her groups about free vs paid content, or access to you. My answer to that was 1- it depends on your niche and business model (of course). And 2- The more content I create and the more accessible I am to my audience… the more money I make. 😉

If you want exposure, traffic & sales – creating content is the answer. Even if it’s just on social media (quick & easy!) and even if you don’t yet have anything to offer or sell (use affiliate links!).

It’s just TOO EASY to be making sales online right now for you to NOT be doing it.

Maybe you don’t believe ^ that, or you’re not really sure YOU can easily make sales (or even make a living!) online. But maybe THAT alone is what keeps you from doing the things that will prove that you can. 😉

Also, check out my P.S. below to see what I’m reading today (and why)…

6 Types of Content to Boost Your Social Media Engagement

✅ Create visual content: a quote graphic, tip graphic, infographic, photo illustrating your topic, etc. * Canva is a great free resource with tons of free templates.

✅ Create a video. It could be a short video demonstrating a how-to, a tip video, something inspirational or motivational. Itt could be an “over the shoulder” look at your hands doing something or a product and how to use it. It could be an educational video made in Powerpoint or Keynote (slides) exported to video format. Lots of EASY ideas!

✅ Host a contest or giveaway 🎁

✅ Respond to DM’s (Direct Messages) or follow up with someone that messaged you recently – check in to see how it worked out, or if that worked for them, etc.

✅ Create a Top Tips or How-To post on something very specific. Make it “actionable content” for your readers to experience a sense of achievement.

✅ Ask your audience questions! It encourages responses and interaction. Then respond to those questions and keep the discussion going. (Higher engagement = more social media reach on any platform!)

* Tip: Repurpose that Q&A into blog posts, a short report, a Facebook Live series – or all of the above. 😉

✅ Start an Idea Journal for content ideas as they come to you. If you already have one, revisit it this week: does it need to be organized or updated? Or pick an idea from your list and run with it!

* * * * *

More free ideas & resources for you to make the challenge above EASY and FUN…

📲 Social Media Content Ideas Generator – Grab the Free Brainstorming Tool at the end of this post. ✔

5 Ways To Destroy Your Reputation on Social Media
Be sure to download the “Free Checklist: How To Build a 5-Star Social Media Reputation” while you’re there! 😉

Get out there and MAKE THINGS HAPPEN. 💪

Best,
Lynn Terry
ClickNewz.com

p.s. Right now I’m reading Endless Instagram Traffic (Even If You Have No Followers) by Debbie Drum. While I’m doing GREAT with my niche Instagram account already, I’m always interested in learning new ways to improve my results – and always curious to see how & what other people are doing to get great results. 😉

Lynn Terry, ClickNewz - Work Hard, Make It Happen!

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WP Zero Bounce Review – Reduce Your Site’s Bounce Rate and Increase Profits

Are you having trouble with your site’s SEO?

Do you know what is a bounce rate?

I know how super hard it is to get your visitors stuck in your website. Most of the marketers lose almost 40-60% of their visitors after visiting their websites. These people are just visiting a single page of their site and then go back to where they came form by clicking the back button.

If you are losing visitors just like this, you are definitely losing money as well. So, today what I’m about to show you will change everything.

Introducing WP Zero Bounce 2.0!

This is the perfect software that helps you prevent losing visitors. It will force your visitors to go to another page of your site or redirect them to anywhere you want. Awesome, right?

Wanna know more? Let’s go check this review!

WPZeroBounce2

Features

  1. Make More Sales with Affiliate Marketing

Affiliate marketing is easy when you let others do the selling for you. With ZERO BOUNCE you can automatically redirect people to places like Amazon.com using your affiliate link for easy sales!

  1. Make Money with Adsense for Search

Adsense for Search (AFS) is a program where you put a custom search engine on your site and get paid when a person clicks on a result. Use ZERO BOUNCE to redirect “lost” traffic here and get paid every time they use the AFS search engine!

  1. Get a Major SEO Boost

Thanks to Google’s latest updates bounce rate is now a MAJOR factor when it comes to ranking websites. By virtually eliminating your bounce rate ZERO BOUNCE gives you a HUGE boost to your ranking power so you can get more laser-targeted, buyer-ready organic traffic!

  1. Build an Ultra Profitable List

People ignoring the opt-in form on your site? Redirect them to a squeeze page for more conversions and signups!

  1. Get Increased Sales

Instead of allowing 50% to 70% of your hard earned traffic leave without spending a dime, redirect them to coupons, discounts, and other offers to ensure that you’re making as many sales as possible!

  1. Get Lower CPC with Adwords

If your landing page has a low Quality Score (and it will if you have a high bounce rate) expect to pay an arm and a leg for clicks on your ad. With ZERO BOUNCE your virtually nonexistent bounce rate will help you get lower CPCs for your ads! Money saved is money earned!

  1. Improve Conversions with Site Networking

Have multiple sites in the same niche? Use ZERO BOUNCE to link them all together. Or redirect “lost” traffic to a page that lists all of your sites so that visitors remain in your network. Sky-rocket your conversions with ease!

  1. Get Quality Feedback and Fully Optimize Your Site

Getting feedback for your site can be tough. People who had issues with it are probably long gone. With ZERO BOUNCE you can redirect those who click off your site to a survey allowing you to collect relevant data so that you can improve your site for maximum conversions!

  1. Get Creative

With ZERO BOUNCE the possibilities are endless! Get creative and redirect your “lost” traffic wherever you want.

Download WP ZeroBounce 2.0 – Click here

How Does It Work?

This is super easy as ABC. Just follow the easy steps on this video:

 

Good Points

  1. Save more visitors from leaving your site and monetize them
  2. Get automatic updates for free
  3. Responsive technical support
  4. Awesome bonuses are includedWPZeroBounce

Bad Points

  1. For WordPress users only
  2. Need to have stable internet connection
  3. Need to contact support desk if you have questions

Conclusion

Worry no more about your bounce rate. You are one click away in solving it. Gain more sales like you’ve never had before. GET Your copy of WP Zero Bounce 2.0 now!

17 Email Subject Line Best Practices to Follow

This may be of interest to you.

If you’re a regular sender of emails, you know that your subject line is crucial.

The right subject line will get more of your emails opened and read.

More emails read will lead to more conversions for you. An uninteresting subject line will leave your email unopened — or worse, send it straight to the trash — and what good is that to you?

The best subject lines are short and descriptive enough for your reader to WANT to open the email and see what it says. Don’t try too hard to stand out in the inbox; instead, work on simplicity. That's what gets emails opened.

Need some more help writing the perfect subject line for your emails? Here are 17 of the best tips on crafting a good subject line for email marketing.

1. Keep It Short

The length of your subject lines is a very important factor. Not only are shorter subject lines easier to read, they’re also less at risk of being cut off midway by the email provider.

A regular inbox usually shows only about 60 characters of the subject but if you're on a moble, it's even shorter with only 25-30 characters visible. 

Best practice? Keep your subject lines limited to 45 — 50 characters in length. Just get straight to the point. 

booktopia

This subject line is way too long and gets cut off in my inbox. Not good. 

2. Put Important Information First

When writing your subject line, be sure to place your most important and compelling bits of information at the beginning of the subject line.

Most languages are read left to right (English is obviously no exception), so when you put the juicy bits at the beginning of your subject line, you’re grabbing your reader’s attention right away.

Also, if your subject line does get cut off (especially on mobile), your subscribers will at least see the most important information first.

The subject line above is not only short — it puts the most important information first: Traffic. 

3. Avoid These Words …

You probably already know this, but when you use certain words in a subject line, your email is doomed to end up in the spam box.

Words email providers hate:

  • Free
  • Credit
  • Cash
  • Offer
  • Act now
  • Limited time

Additionally, a MailChimp study of over 200 million emails also found that seemingly innocuous words such as Help, Reminder and Percent Off also negatively affected open rates. HubSpot has an excellent list of email spam trigger words that I recommend you check out. Interesting stuff!

The following are some emails from my spam folder that use the trigger words in their subject lines.

spam email subject lines

4. … and Other Spammy Tactics

Email providers hate certain words, but that’s not all that will earn your emails a one-way ticket to the spam box. To save your emails from dying a spammy death, some things you should probably avoid doing are:

  • USING ALL CAPS
  • Overdoing the exclamation marks!!!!!!!!!!!!!
  • Using @#!**^$!@ expletives
  • g3tt1n9 2 Cr8ive with numbers and characters

Just do the right thing and be ethical about your email marketing practices and you won't have any problems. 

5. Make It Straightforward

Don’t try to be cute — leave the quirk behind and forget about the tease.

Make your subject lines as straightforward as they can get. When your reader receives an email, they should immediately know what to expect from it. Straightforward and to-the-point subject lines get more opens.

living social

The above email from LivingSocial is a great example of a straightforward subject line. I know exactly what to expect when I open this email.

6. Include a Call to Action

Action-oriented subject lines almost always work well. Your subject line should be written in the active voice in order to get your reader's attention. By including action words in your subject line, you’re telling the reader what you want them to do when they read the email.

Examples:

  • Watch Beyoncé in concert
  • Download affiliate marketing whitepaper
  • Shop the '90s trend

rebecca tracey

This email from Rebecca Tracey has a great call to action, inviting her subscribers to get a product for a discounted price. 

7. Ask Questions

Continuing on from the call-to-action tip, readers also respond well to questions in subject lines. Think about what your audience needs or is interested in. A timely, relevant question will often get more opens. If your email content is answering an important question your audience has, consider using the question as your subject line.

freelancer email

This subject line gets my interest by asking a question about a topic I'm likely to be interested in.

amazon email

This subject line is also a great example of asking a question to get a job done. If I want to share my experience of the book with others, I will open the email and give out those stars. Job done for Amazon.

8. Identify Yourself

Don’t forget about the From line. This is just as important as your subject line. Again, keep it simple and use it to identify who you are to the reader.

Whatever name you use, make sure it’s one the reader can recognize immediately. Keep this consistent and try not to change it too often.

unknown sender

The above email is clearly spam, but what makes it worse is they don't even try to identify themselves. Why would I open an email that says "unknown sender," especially one that is asking me for a donation?

9. Be Urgent

An email subject line that clearly identifies the urgency of action is often a winner, too. Many email marketers like to add the word "Now" to their subject line to convey this urgency. Example: “Get your dream body. Download our 31-day programnow.”

Others will add a time/day factor. For example, this email about a webinar:

webinar

just shop

10. Localize

Most of us have a lot of data about our audience, including their location. Instead of personalizing emails with first names, how about using their locations instead? For example, “New Store Opening in Cleveland” is great because it's relevant when you send the offer to your readers in and near Cleveland.

On the other hand, “New Store Opening” is much too generic and doesn’t really pique any interest.

11. Be Clear About Value

What value are you bringing to your subscribers via your email?

You must make this very clear through your subject line, as this will convince your readers to open the email. Your subject line should immediately make it obvious to your subscribers how they will benefit from your email.

For example, a subject line that says "Increase your traffic by 30%" is way more valuable than "How to increase traffic."

For example, the emails below are from Affilorama and both subject lines immediately highlight how I am going to benefit by reading this email. One tells me about a workshop to learn how to make better profits while the other is going to teach me how to grow my social audience. From the subject of these emails, I definitely want to know what the content of these emails are.

affilorama email

12. Don't Make False Promises

Never, ever, ever try to trick your subscribers.

Don't make a promise in your subject line that has nothing to do with the content of your email. This is not only spammy, but you will lose your subscribers' trust.

Keep it simple and straightforward and don't attempt to get your readers to open an email that doesn't deliver on the promise. Keep it up and you'll almost assuredly end up in the dreaded spam folder.

13. Add Preview Text

The preview text is the line of text that appears in your inbox, alongside your subject line. 

It's worth spending some time composing preview text that complements your subject line, as it give your subscribers a sneak peek at the content of your email. A well-thought-out, strategically crafted line of preview text can have a huge effect on your open rates.

dropbox

For example, this email from Dropbox uses the subject line to tell me that Dropbox has new features and the preview text reinforces the message by telling me how I can unlock these new features. I immediately want to find out more.

14. Leave Out the Filler Words

Don't bother with using words like "hello" or "thank you" in your subject line. These simply take up space in prime real estate.

Use your subject line to to convey your message as shortly and succinctly as possible. Save the greetings and other filler words for the body of your email.

15. Use Numbers

Numbers in email subject lines work just as well as they do for blog posts, so use them.

People love a numbered list or a number that tells them something is going to be easy (e.g. "4-step process" or "5-minute video").

mish rob

The use of "3" in the above subject line tells me it's a short, simple process to keep my inbox organized. I'm interested and definitely want to see how this is possible.

16. Keep It Timely & Relevant

If your subject line addresses something that has been in the news or references a recent event or even something that has gone viral, you are likely to generate more interest. A subject line that is more relevant or timely will make your audience open the email to see what you have to say.

Examples:

“See what Grumpy Cat can teach you about business”

Snow day killing business? Take your store online”

Grumpy cat

People love a good Grumpy Cat meme, so you’re piquing interest with the reference. In the second example, you make a topical and timely reference to snow days and how they affect businesses. You then use it to sell your eCommerce business product. Business owners are worried and will want to open your email to see whether you really have a solution for them.

17. Keep Testing

The best way to determine if your subject line is a good one? Testing. Test a few different variations to see which one performs better. Constant testing will improve your open rates and make you a better email marketer.

For example, you could send the same email with two different subject lines to two groups of subscribers and see which one gets better results. 

So you’ve followed all the best practices and have the perfect subject line. Does this guarantee 100% of your emails will be opened? Absolutely not. However, it does guarantee that MORE of your emails will get opened.

Email marketing is subjective and at the end of the day, it depends on the actual person receiving your email. You can’t please all of the people all of the time. By following these best practices, you can please most of them, most of the time. If 85% of your email list is opening and reading your emails, I’d say you are pretty successful.

What do you think is the number-one practice to follow for email subject lines? What have you had success with? Do share I’d love to know what has worked for you and what hasn’t.

P.S. If you want to learn more about email and newsletter strategies, be sure to check out our free lessons on email marketing

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Affiliate Program Agreement: How to Create Its Terms and Conditions

This may be of interest to you.

If you are setting up an affiliate program, you will need to take time to create an affiliate program agreement for it. Launching a program without clear rules or policies put in place is always a huge mistake. Our very own Geno Prussakov warns about it in his post on …

Affiliate Program Agreement: How to Create Its Terms and Conditions Read More »

The post Affiliate Program Agreement: How to Create Its Terms and Conditions appeared first on Affiliate Marketing Blog by Geno Prussakov.

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Ricky Ahuja on Dictionaries, Devon Ave in Chicago, and DJing

This may be of interest to you.

Ricky Ahuja, Head of Business Development of MoreNiche Limited, joined me to chat on my podcast, This is Affiliate Marketing with Shawn Collins.

Ricky Ahuja

I wanted to learn more about the real Ricky, so I asked him a variety of questions I figured he had not been asked in previous interviews.

Topics included…

  • A celebration with lots of colors
  • Being an alumnus of the University of Maryland
  • The Webster Dictionary
  • Becoming a Jacksonville Jaguars fan
  • Being able to speak in English, Hindi, Punjabi, and Spanish
  • Hanging out on Devon Avenue in Chicago
  • How he met his wife

Links from this episode

The post Ricky Ahuja on Dictionaries, Devon Ave in Chicago, and DJing appeared first on Affiliate Marketing Blog.

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Comparing Email Subscribers Acquired from Pop-Ups vs. Other Methods

This may be of interest to you.

In August I published a post examining a common question in email marketing – do email subscription pop-ups work? The post detailed how I went about implementing pop-ups via OptinMonster (affiliate), as well as the results I attained in using them on two separate sites. Despite “most people” claiming they hate them, the results were […]

The post Comparing Email Subscribers Acquired from Pop-Ups vs. Other Methods appeared first on Sugarrae.

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Eat Stop Eat Review

Product Description:

Over the past couple of years, the practice of intermittent fasting has seen it’s popularity skyrocket as more and more people see how effective it is for weight loss and to achieve health and wellness.

The theory itself is simple. You have 2 window periods – one for fasting and one for eating. In most cases, the eating window is just a few hours where you get all your calories for the day within this period… and during the fasting window? Well, you don’t eat. Period.

That’s as straightforward as it gets. However, this is not an easy protocol to follow. There are several different types of intermittent fasting out there. One of the most popular methods was created by Brad Pilon. He called it Eat Stop Eat, and it has been proven to be very effective.

If you use it right, your weight loss will be accelerated, and you’ll see fast results. You’ll have less food cravings, increased testosterone production for men, lower inflammation in your body and many other health benefits.

Let’s take a closer look at Brad’s program and see if it’s worth your time…


The Good Points:

1) Brad Pilon is a very credible authority. He is a certified fitness and nutrition expert. His other book on the ketogenic diet is another bestseller. So, you can trust his advice and tips. If you do what he says, you will look and feel better.

2) Eat Stop Eat is suitable for all genders. You should consult your doctor first before embarking on this diet. People with blood sugar problems or gastric issues might not be able to use this program. Your doctor will advise you best.

3) The methods in this book are based on solid science. Intermittent fasting is not a fad. Millions of people have used it to lose weight. Brad shows you exactly how to go about adopting intermittent fasting and what you should do and what you should avoid.

The guide is detailed and yet, it’s simple to understand and apply. The title itself is pretty straightforward – Eat Stop Eat – that’s really all you’ll be doing.

4) This product has been around for a couple of years now. It has sold thousands of copies and has many positive reviews. The excellent social proof indicates that this is a high-quality product.

5) This product is covered by a 60-day refund policy. This is enough time to apply the fasting protocol and see results. If despite your best efforts you see no improvement (highly unlikely), you can always get your money back. Despite the refund policy, this product has a very low refund rate because it is that good.


The Bad Points:

1) The occasional typos and grammar errors pop up now and again. Nevertheless, this is an excellent guide. They should have just proofread it better.

2) Intermittent fasting is all about eating windows and fasting windows. It’s not a diet plan. So, you’ll not find a structured diet plan to follow. This might make some people feel disappointed.

The truth of the matter is that intermittent fasting is so powerful that your diet can be lax, and you’ll still lose weight. People who struggle to stick to a structured diet will really benefit here.


Should You Get It?

The answer is a resounding “YES!”

This is one of the best intermittent fasting guides out there. The method is not as harsh as other intermittent fasting protocols. So, you’ll be able to stick to this program more easily.

1 month of using Eat Stop Eat and you’ll see your weight drop and you’ll feel more energetic and like a brand new you. Intermittent fasting is very powerful way of remedying several problems in your body from inflammation to hypertension.

You have everything to gain and nothing to lose by giving Eat Stop Eat a try. This program delivers on its promises. Get it and reap the benefits.

>>> Get “Eat Stop Eat” Now <<<

Mobile Ad Fraud Wikileaks: Exposing the Threats from Affiliate Summit East 2017

This may be of interest to you.

This was a conference session titled Mobile Ad Fraud Wikileaks: Exposing the Threats at Affiliate Summit East 2017, which took place July 30 – August 1, 2017, at the Marriott Marquis Hotel in New York City.

Dale Carr at Affiliate Summit East 2017

Session speaker(s):

  • Dale Carr, CEO, LeadBolt

Session description:
Ad fraud is rising. This session uncovers the sophisticated ways mobile advertising fraud is being perpetrated and gives ideas on how it can be identified and how to mitigate the risk.

Experience Level: Intermediate
Target Audience: Merchant/Advertiser
Niche/Vertical: Mobile

Slides: Mobile Ad Fraud Wikileaks: Exposing the Threats

If you liked this video, be sure to register for the next Affiliate Summit.

Note: the companies and positions listed above were current as of the time of the conference. Some of this information may have changed since then.

The post Mobile Ad Fraud Wikileaks: Exposing the Threats from Affiliate Summit East 2017 appeared first on Affiliate Marketing Blog.

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You Suck at Book Marketing: How Not to Market Your Book Online

This may be of interest to you.

I’ve got something to confess. I suck at marketing. Not because I don’t know what I’m doing. I COULD market well. Hell, you could call me a marketing expert by now. But I’m lazy as f**k. I don’t want to spend the time to write my blogs, post on social media, set up the PPC, build the funnels, monitor the traffic, write the marketing emails, blah, blah, blah. I’d rather someone else do that. But that’s what it takes if you’re going to publish your book independently. And if that’s your plan, you’ve come to the right place. I’m here to

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High Blood Pressure Exercise Program Review

Product Description:

High blood pressure, also known as hypertension affects millions of people. It’s a very common health problem that has severe implications if not kept in check. Christian Goodman’s blood pressure program has become an online bestseller over the past couple of years because of how effective it is.

The approach he takes is unique and you’ll need to watch the entire video on the official page to get all the details. Christian runs the website, ‘Blue Heron Health News’ and is actively involved in the health and wellness industry.

Let’s take a closer look as to why this blood pressure program is so effective and if it’s right for you.

The Good Points:

1) Christian Goodman’s program approaches hypertension from a different angle. While most guides and doctors will tell you to reduce your salt intake and get more exercise, Christian sees high blood pressure as a symptom of chronic stress.

His program is designed to help you beat stress… and in doing so, you’ll beat high blood pressure and be rid of it. This is a very effective approach because while cutting out sodium from your diet is effective and relatively easy to do… reducing stress and not getting worked up is immensely difficult.

So, High Blood Pressure Exercise Program will give you the tools you need to be an oasis of calm in a stressed-out world. It has helped thousands of people, and it will most probably help you too.

2) The High Blood Pressure Exercise Program also provides recipes to prepare healthy meals. This is excellent because your sodium intake has a direct impact on your blood pressure too. Fix your diet and that’s half the battle won. So, the recipes in this guide will help to get you on track.

3) The core of this program comes down to 3 different types of exercises. Don’t panic. It’s not CrossFit or some other arduous program. These 3 exercises are easy to do and will not stress you out.

The first one is ‘walking in rhythm’ for about 10 minutes. You’ll need to swing your arms in rhythm and walk. You could do this on a treadmill or outside. The goal here is not speed or to sweat. It’s to walk with rhythm and the goal is relaxation and stress relief. You want to reduce the tension in hypertension.

The second exercise is an emotional release exercise. Basically, this is a breathing pattern combined with meditation and a mindful release of the tension in you. The goal is to de-stress.

The last exercise is a traditional exercise to relax your mind and body. As you can see, the focus of this entire program is on reducing the stress and tension within you. That’s what makes Christian’s approach so effective.

4) This is an online bestseller. To get to this level is NOT easy. Your product has to be good and it must work. Despite having a money-back guarantee, it has a very low refund rate. What we did find were many positive reviews from satisfied customers. That’s reassuring because the product has excellent social proof.

5) The focus on reducing your stress is of paramount importance. We were glad to see Christian devote so much attention to stress. It is the silent killer of the 21st century and leads to all kinds of health problems. So, this program not only helps with your blood pressure, but also lowers your risk of many other diseases.

6) You have 60 days to test this product out and see if your blood pressure levels stabilize. If you’re not satisfied, you can always ask for a refund.


The Bad Points:

1) This is an online download. You’ll need a computer to access it, but you can print it out for easy reference if you wish.

2) As dangerous as hypertension may be, some people are just complacent and can’t get past their inertia to make positive changes in their life. While Christian’s program works wonders, you’ll need to follow it consistently.

You can’t just do it off and on and expect to see results. This is a holistic program and takes time to work. So, you must have patience too.


Should You Get It?

Hypertension very often leads to heart disease. Your health and life are at stake here. You can’t put a price on it.

Is Christian Goodman’s High Blood Pressure Exercise Program going to help you? It most probably will.

You are covered by the 60-day refund policy so there is no risk here. However, if you do not get it, your risks of getting other diseases due to your blood pressure will rise. We’re not trying to alarm you here, but this is reality.

High blood pressure is a dangerous health issue. Get this product and get your blood pressure under control. This guide is a MUST HAVE. It’s that important.

>>> Get “High Blood Pressure Exercise Program” Now <<<