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Digital Marketing News and Trends from Stacked Marketer

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Digital marketing news and trends are all around us. Whether it’s Facebook making headlines on major news stations for how they are changing the world of politics and personal data, or how they are busting through earnings like never before… the world of digital marketing is now built into the fabric of our lives like never before. With this in mind, digital marketing and world business news have quickly found themselves combined into one and if you were to visit a site like CNBC, TechCrunch or even Fox Business, you are going to find yourself quickly overwhelmed with way too

Anmol Ratan Sachdeva Brian Carter Business Finance Entertainment Culture

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SEO Case Study: How To 14x Search Traffic In 8x months

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Learn how we took traffic from 2,732 visitors per month to 38,420 in just 8x months.

I am going to take you behind the scenes and show you everything we did step by step including the complete link building strategy.

You’re going to love it!

SEO Case Study: How To 14x Search Traffic In 8x months was originally published on Matthew Woodward

8XBusiness FinanceDigital marketingEnvironmentHuman InterestInternetMARKETINGsearch engine optimizationWorld Wide Web8XBusiness FinanceDigital marketingEnvironmentHuman InterestInternetMARKETINGsearch engine optimizationWorld Wide Web8XBusiness FinanceDigital marketingEnvironmentHuman InterestInternetMARKETINGsearch engine optimizationWorld Wide Web8XBusiness FinanceDigital marketingEnvironmentHuman InterestInternetMARKETINGsearch engine optimizationWorld Wide Web8XBusiness FinanceDigital marketingEnvironmentHuman InterestInternetMARKETINGsearch engine optimizationWorld Wide Web8XBusiness FinanceDigital marketingEnvironmentHuman InterestInternetMARKETINGsearch engine optimizationWorld Wide Web8XBusiness FinanceDigital marketingEnvironmentHuman InterestInternetMARKETINGsearch engine optimizationWorld Wide Web8XBusiness FinanceDigital marketingEnvironmentHuman InterestInternetMARKETINGsearch engine optimizationWorld Wide Web8XBusiness FinanceDigital marketingEnvironmentHuman InterestInternetMARKETINGsearch engine optimizationWorld Wide Web8XBusiness FinanceDigital marketingEnvironmentHuman InterestInternetMARKETINGsearch engine optimizationWorld Wide Web8XBusiness FinanceDigital marketingEnvironmentHuman InterestInternetMARKETINGsearch engine optimization

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Affiliate Summit – The Family We Chose

This may be of interest to you.

We just celebrated the 50th Affiliate Summit event over 17 years and I am still trying to process all of this.

Affiliate Summit Friends

Back when we started all of this in 2003, I don’t think Missy and I could have imagined what it would become. We just wanted a place for the industry to get together to learn and network. Also, we thought most of the conferences out there were lame, so we wanted to create something that didn’t suck.

Missy and I were conference friends for a couple of years before Affiliate Summit, but still, we didn’t know each other that well, and we didn’t have any money or knowledge of running events.

But we believed in it and we were sure we could create something useful, fun, and different.

Along the way, we met more and more amazing people in the space. Over time I recognized that these people weren’t just colleagues, they were friends… and family.

Our family, that we discovered at Affiliate Summit, would often remark that attending was like going to a family reunion, but one where we got to pick the family.

I felt the same, but I never had my heart swell up with love as I did at Affiliate Summit West 2020 when so many people came together to recognize Missy and me. Two different events with so many awesome people and drinks and cake and awards and pictures and cards and videos and hugs. I was so overwhelmed that I was speechless.

Wayne Porter Award for Service to the Affiliate Industry

Affiliate Summit is such a family that it’s where my brother came and introduced me to his wife Victoria for the first time and they’ve been to lots of Easts and Wests.

Mike and Victoria notes

It was amazing and I’m still on a high from it.

AS picture collage

Deb Carney, Warren Corpus, Angel Djambazov, Liz Fogg, Bhavik Modi, and everyone else who made those days so special – I thank you from the bottom of my heart. It was amazing and perfect.

And so great to end it all with drinks at Toby Keith’s I Love This Bar & Grill – something that started small in the days we were doing Affiliate Summit at Bally’s (2006 maybe?) and grew to a grand goodbye party for all of us.

Poet Rod McKuen once wrote…

We come into the world alone. We go away the same. We’re meant to spend the interlude between in closeness or so we tell ourselves. But it’s a long way from the morning to the evening.

That reminds me of all of us – so many of us were living in places where other people didn’t get us. Then we’d get together and all speak the same language. We made sense to each other and we liked being with one another. We didn’t just share the latest tips and tricks. We shared our lives.

This was supposed to be a business thing, but yet I would always be so excited to see everybody and I had this sad feeling in my heart when it would end each time.

That closeness we all shared was just a couple of times a year, but when it happened it sure was awesome. Thanks to all y’all for all of these years, and cheers to the times ahead.

The post Affiliate Summit – The Family We Chose appeared first on Affiliate Marketing Blog.

Missy

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Affiliate Marketing Trends to Watch and Predictions for 2020

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With the new decade around the corner, just few hours before we usher in 2020, I would like to bring you a compilation of expert predictions on affiliate marketing trends to watch and things (likely) to happen in 2020. In line with our tradition to pick the some of the …

Affiliate Marketing Trends to Watch and Predictions for 2020 Read More »

The post Affiliate Marketing Trends to Watch and Predictions for 2020 appeared first on Affiliate Marketing Blog by Geno Prussakov.

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📅 2020 Content Marketing Calendar + 100 Social Media Ideas (Free Download)

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Need EASY social media ideas and an organized calendar for ALL of your 2020 content marketing?

2020 Social Media Content IdeasI’ve got you covered. 😉

Smart marketers are gearing up for 2020 and getting set up for an AMAZING year!

This part always makes me feel totally overwhelmed to be honest.

It’s like my brain freezes up just thinking about it all, especially right after the holidays & new year!

This year though, I found the PERFECT solution. 🎯

I discovered Angie Gensler, and the 2020 “Done-For-You” Social Media Content Calendar she created. I don’t even know how it first crossed my screen, but I’m SO glad I stopped and checked it out!

If you’re scanning in a hurry, there are 3 points in this note:

1. I scored you 20% off this GREAT content calendar (and it’s already inexpensive!). If you’re in a hurry click here and use code LYNNTERRY for the discount.

2. Her free downloads are FULL of brilliant ideas. You definitely want to grab & use those. Start with this one: Free Social Media Cheat Sheet

Both of those ☝ are great for ANY niche and any business model.

3. Her funnel is SO simple yet so WELL DONE, that I encourage you to analyze it 🔎 and use it as a working model to emulate…

Whether you get her done-for-you 2020 content calendar or one of her handy free downloads, pay attention as you move through the steps.

She does not oversell, but she DOES overdeliver. 😉 It has a super smooth flow, and leaves you with a GREAT impression.

Definitely one to model in your own marketing. It’s a beautiful live example of the kind of experience you want to give YOUR audience.

That alone is incredibly valuable!

 

The BEST Social Media Content & Marketing Calendar I’ve EVER Seen…

I could tell you all about it but that would probably take several paragraphs.

I will say it’s the best format I’ve ever seen, it’s VERY easy to use and customize, you can share it with your assistant or team if you have one – there is literally NOTHING lacking about this content calendar.

The best thing to do is watch the short video at the top of this page and then scroll down and watch the second short video where she gives you an inside look so you can SEE the content calendar and how it works.

If you LOVE it, don’t forget to use the discount code LYNNTERRY for 20% off. I got MINE for 20% off, so I asked her for a code I could pass on to you too. 🙂

 

2020 Social Media Planner

I’m pretty confident you’ll be as impressed as I was…

She did an AMAZING job with this calendar! 💕

 

You will NEVER struggle with “what to post” AGAIN. 😉

While it’s a “social media content calendar” I got TONS of ideas for videos, blog posts, email newsletters – pretty much ALL the content I’ll ever need to create.

And you can plan it all out right there on the calendar, customizing it to the way you run YOUR business.

The editable format is the BEST!

2020 Done-For-You Content Calendar 📲
discount code: LYNNTERRY (20% off)

Note: That discount code expires at the end of the month. It’s good through January 31 – so use it while you can!

 

Not ready to commit, but need GREAT social media content ideas?

This is also a great way to analyze how she has her funnel set up, and check out how HER content marketing flows!

📲 Download the FREE Social Media Cheat Sheet

Angie Gensler

 

I hope you enjoy both of these resources as much as I’m enjoying them myself. 🙂

It takes entirely too many hours to try to create something like this from scratch!

I love that she has all the holidays & observances plus TONS of post prompts and content ideas (strategically designed to increase engagement) already loaded right into your content calendar – ready to customize and GO. ✅

I’ve bought countless planners and calendars over the years, but this is the FIRST one I’ve actually been inspired to USE. It was so easy, I opened it up and got started straight away. 🙂

Go ahead and download one or both of those resources and have them ready…

I’ll be back with a FUN surprise that will help you build a responsive, buying audience in 2020 that will level-up your online business! *cheers*

Best,
New media

p.s. The 20% off discount code EXPIRES in a few days. ⏰

📲 Download the 2020 Done-For-You Content Calendar
use discount code: LYNNTERRY for 20% off today

 

Publishing

 

social media content calendar social media content ideas social media ideas Albums

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Tag, You’re it! How to Deal With Vandalism of Your Business

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Are you prepared for business vandalism, in case it happens? Find out how to protect against vandals and what to do when they strike.

Business Finance Human Interest Vandalism Business Finance

Human Interest

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Advertising Trends: The Top 5 Must-Know Digital Marketing Trends of 2020

This may be of interest to you.

Are you trying to stay up with the latest marketing trends so that your company can grow its audience? With advertising constantly changing with the rise of social media marketing and eCommerce, it can feel hard to keep up with the newest, hottest trends your company needs.

Keep reading to learn about the biggest advertising trends we will be seeing this year so that you can get the most out of your marketing plan and budget.

advertising trends

1. A More Shoppable Social

Rather than posting on social media to get your followers to your site, platforms like Instagram are making it much easier with social commerce. Social commerce is a shoppable post or ads, meaning the viewer just needs to click the product tag on the photo to head to its product page and make a purchase on your site.

This makes it as easy as possible for customers to make a purchase with you, an important quality in our convenience-based society. The fewer steps you provide in product purchasing can help to decrease your companies percentage of cart abandonment.

Linking your shop to social media platforms is also pretty easy, as Instagram and Facebook work to link to your eCommerce site. Platforms like Snapchat and Pinterest are also rolling out this feature.

2. Revamping Email Marketing

Email marketing remains to be a great way to reach your customers in 2020, but many companies are taking their emails to a whole new level. Many brands are saying goodbye to newsletters, or plain letter emails full of text and are instead focusing on high-quality images and graphics. This approach is eyecatching to viewers and also lets them quickly scan the information you’re sending them.

Images overlayed with interactive, call to action buttons such as “Shop Now!” and “50% Off” that customers can click to connect to a certain page on your site are a great way to lead someone to make an easy purchase. Creating stunning images and graphics for email marketing is the best way to captivate your subscribers this year.

3. Influencers Still Thriving, But in New Ways

While influencers are still going to be a great way to market to new audiences this year, many companies are turning to micro-influencers as well. A micro-influencer is someone with a medium-sized following that is more niche. With the rise of the mega-influencer within the last few years, hiring them to market your product can get pricey, which is where micro-influencers come in handy.

A great way to utilize micro-influencers is to find one who is more tailored to your audience. This assures that your influencer and their audiences are more likely to be interested in your brand and products. The micro-influencer is more likely to be in touch with their followers, and not overwhelming them with product referrals.

Another upside to using micro-influencer is that they have much more time to engage with their followers. As engagement rates become more important than ever, this can be a great way to get people talking about your brand and products.

4. Engagement to the Next Level

Social media engagement has become increasingly important over the years, and companies are taking communication with their customers to a whole new level. Many companies are using direct messaging (DM) with customers to get more personal and accessible to their consumers.

This tactic helps to increase sales, as customers can directly message your brand to ask questions about products they are interested in purchasing. By answering customer questions and concern, they are much more likely to make a purchase with you, lowering your abandoned sale rates. This is a great way to build brand awareness, loyalty and trust with customers old and new.

By giving your customers a convenient place to contact you it can also be more convenient for your company to address these concerns via DM rather than phone calls and emails. If you roll out this feature, be sure to let your followers know to DM you for questions, comments and concerns.

5. Video Marketing Is a Must

As digital marketing is finding new ways to covey quick, easy and personal content, it’s no surprise that video marketing is going to become a must for companies in 2020. Thankfully, social platforms are making it much easier to use this marketing strategy. You can avoid building a whole YouTube community and instead launch videos on Instagram and Facebook instead.

Try posting live broadcast or video posts to engage your customers. This method is much more compelling, interesting and eye-catching when viewers are scrolling their feed.

This is also a great way to pack in tons of information without having to give your audience long pages of text. Make sure your team brainstorms on interesting topics and ideas that would engage your followers.

There are plenty of video content topic options, such as an informational video about one of your new products, or a behind the scenes look into your office. This kind of marketing is so engaging because you’re getting personal with your audiences, helping them and also bringing them into the interworkings of your brand.

If you’re trying to organize your marketing plan and budget, book a QuickBooks training session today.

e - commerce

Digital Advertising Trends You Should Be Using In 2020

If you’re not already incorporating these advertising trends into your marketing plan, you should start. Make sure your company is at the top of its marketing game with these engaging advertising techniques that can grow your following and customer base.

For more articles on digital marketing, be sure to check out our latest article on Stacked Marketer and how they continue to deliver industry breaking news through email and social media!

The post Advertising Trends: The Top 5 Must-Know Digital Marketing Trends of 2020 appeared first on Zac Johnson.

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The Importance of Coming Soon Pages (with Examples)

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Promoting your website is one of the few universal keys that unlock the doors of digital success. Creating good content is super important. Running good campaigns, alluring design, collaborations, creativity…all of those pieces play a very important role respectively, but promotion is just one step above, because regardless of the outstanding quality of your content, how can anyone see it of you don’t spread the word? 

There are many great techniques of promotion, but one of the most prolific ones, reserved for only the superfine players that know success is right around the corner, is pre promotion. Some people start their promotion from their first postings, but losing out all of the users and traffic that you can attract from starting to spread the word out before the website itself gets launched? Not a chance! 

You need to build the story up, get people hyped about their new favorite bookmark and emphasize that there is a great new story coming up and that they need to be a part of it. That’s where the ‘coming soon’ page kicks in. By setting it up and promoting it on social media, forums, comments and other sections, you get an audience before the content itself gets released. 

complicated software

Coming Soon Pages — What They Are and Why You Need Them

Firstly, you need to set up a good looking coming soon page – humans are visual beings and if the design meets their appetites, there is a much higher chance that they will stick around. The next step would be to add all of the relevant information about the website that is going to emerge in the following period. The countdown timer is a beautiful touch so the people know exactly when to expect your website to log in, and in addition it gives a tone of anticipation and excitement which works highly in your favor. 

Throwing in an email subscription form is of very high value as well. Offer some type of promotional discounts, newsletters or something similar for the upcoming users to engage in a reward system for their loyalty. A coming soon page can do wonders for your SEO, because if you start optimizing before the launch, you will get better results faster. And as pointed out in these landing page examples, when creating a ‘coming soon’ page for your site, you will also want to make sure it represents your brand and first impression as well.

So much sure to include the following elements on your coming soon page:

  • Contact info or contact form
  • Brand logo and why the site is down
  • Links to your preferred social platforms
  • An email subscribe form for updates

By having all of these in place, you will see much better results with your temporary page, versus just throwing a white page up and saying “come back later”. By linking out to your social profile pages, this is also a great way to bring in new followers while your site is under construction.

Since we agree on how social media is important for the growth and overall success to your website, it’s extremely important to include these elements within your pages, while also making them easy to view and access at all times. Your coming soon page is the perfect place to pin your social media accounts with buttons, so you can drive more users towards the accounts where you will frequently notify them about all updates of your website.

When you engage in the process of website making, it can be a messy place with tools all around the floor – disordered sections, plugins randomly working, widgets out of place…it’s not an environment to brag with, and no potential user should have that kind of unflattering insights that will scare them away immediately. Same goes for updating your website or doing some type of construction work where your website is under maintenance, and the visitors just shouldn’t stick around under those circumstances.

And what is the solution? The fitting plugin of course! 

To set the most remarkable coming soon page or under maintenance mode, get the hype up, raise awareness and spread the word, expand on social media and email marketing fields, kickoff the SEO and create the best story possible, you need a helping hand from the right tools that will stand by your side. 

Popular Coming Soon Page and Under Maintenance Solutions

Just like everything when it comes to site design or using WordPress, you are going to have plenty of solutions to choose from. The same is true for coming soon pages for your site as well. And it’s not just about choosing a design, it’s also about knowing which options are best and where to find the right customization and features for each.

Not sure which ones to pick from the wide selection of available plugins? Don’t worry because we are about to cover the best ones for you to choose from and snatch your new loyal helper:

google

1.) Coming Soon & Maintenance Mode

You’ve got a thing for plugins that make your life easier with straightforward features that you’ll actually use, that is simple to learn and use and that will do the job just as you like it? Well you’ve arrived at the right place. One of the most crucial perks is what you care about the most, and that is the speed that won’t get brought down even by a bit. It keeps things clean, fast with a design that you’ll be able to craft to your exact will. Let’s jump into the features and discover what you obtain with this plugin:

1 Million+ Free Images

In the digital sphere, sight is distinguished as the most important sense, considering our visualizing nature, which leads us to a conclusion that remarkable images are a must have on your website. And with over a million free specimens in high quality, you will undoubtedly find the ones you need.

120+ Remarkable Themes

No matter what type of business you’ve got rolling, finding a theme will not cause a second of stress. Simply customize it to your own preferences and enjoy a wide selection of professional, attention-grabbing, remarkable themes.

Get Things Done Faster

While creating this plugin, the focus was streamed towards making it simple to learn and use, instead of creating something that will waste your time by producing a complicated software that takes hours to master. Download and start working!

Easy Access for Clients

It’s time to show off your progress and hard work on your website, but only to the client? With this feature, you will be able to generate a secret access link and provide it to your client for them to be satisfied, but still keep it a secret from the users.

Coming Soon & Maintenance Mode includes more features, such as SEO setup with analysis, search engine preferences, Google analytics, or email collecting compatibility with autoresponder, CRM, webinar and marketing software, but I’ll leave it to you to poke around and satisfy your curiosity by clicking here. A touch of class from this plugin is the Risk-Free Guarantee policy, where if you don’t like a plugin within the next seven days, you will get a full refund. Will you use this feature? I’m pretty sure not. There is only one way to find out.

Html

2.) UnderConstructionPage

Introducing the Swiss Army Knife of coming soon and under construction pages that has the solution for every scenario you might encounter. This plugin beautifully fulfills its purpose, but the fact that it takes so little effort to get so good results is what makes it stand out. Claiming that it has absolutely everything you need to create a perfect coming soon or under construction page needs to be corroborated, and there is no better way to do it than reviewing the features:

Beginner Friendly Drag & Drop Builder

Your level of expertise becomes irrelevant when using this plugin because the usage simplicity makes it approachable by everyone. User-friendly, fast and functional.

1 million+ Premium Images

We’ve mentioned the importance of images in online content creating, and with over a million of them in HD and 4K resolutions, this section gets an A+ degree. Search for the ones that meet your needs and get everything done within clicking range.

210+ Templates

When you are in a tight time schedule and need to setup an under construction page in less than a minute, what do you do? With this plugin, you set the timer, pick one of the 210 templates available, type in the appropriate text and stop the timer. Done within minutes, guaranteed!

Affiliate & Traffic Tracking

Tracked inbound links and targeted traffic for the best possible conversion rates are under check. Activate this feature and share away!

Add to that maximum flexibility and customizability of the entire website, exceptional support and even more features accessible, and you’ve got yourself a winner. Over 3.5 million downloads, countless 5 star reviews, Risk-Free Guarantee included in this plugin as well…there are more than a few reasons to give this plugin a test drive, and you can do it by clicking here.

MailChimp

3.) Maintenance

To end on a good note, we turn towards yet another exceptional plugin that exudes with simplicity and functionality – Maintenance. Tailored to look glorious on all devices, customizable through all relevant categories and simple for setting up and running, those would be the key words to describe this plugin. Its multilanguage feature allows you to translate the coming soon or under construction website in over 100 languages, and all it takes is one click. Collecting emails falls into the easy category for this plugin considering that it’s fully integrated with MailOptin, which then allows you to connect to MailChimp and other autoresponder services. Other features include:

  • retina ready HTML/CSS layout
  • Full-screen background (Backstretch)
  • Blur background effect
  • Upload your own logo
  • User login on frontend
  • 503 error on/off
  • Google analytics support
  • Exclude selected pages from Maintenance mode
  • Support for all popular caching plugins

A minimalistic approach that allows you to set everything up in minutes with precise features and completely free to use is what Maintenance is all about. Over 400,000 active installations; are you ready to become a part of the pack? If the answer is yes, click here.

All Sites Need a Well Designed Maintenance Page for All Situations

In conclusion, a coming soon page is vital for a strong start of your website. The benefits of promoting your upcoming content, strengthening your social media, upgrading the SEO…they are just too good to miss out on. When your website is going through crafting and preparing, there needs to be content available so the users know exactly what’s cooking, which is why a maintenance mode page can’t be left out. 

With these plugins, you will be able to get the perfect result every time, and whenever your website needs to go incognito, you’ll have the solution ready with only a few clicks. That’s why it’s time to give them a test run, pick the ideal one for your preferences and start constructing.

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How to Make Money Online: Work From Home Translation Jobs

This may be of interest to you.

Are you part of the 25% of Americans who know more than one language? Here are some translation jobs for you.

Decades Employment Films Human Interest

Job

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Affiliate Summit – The Family We Chose

This may be of interest to you.

We just celebrated the 50th Affiliate Summit event over 17 years and I am still trying to process all of this.

Affiliate Summit Friends

Back when we started all of this in 2003, I don’t think Missy and I could have imagined what it would become. We just wanted a place for the industry to get together to learn and network. Also, we thought most of the conferences out there were lame, so we wanted to create something that didn’t suck.

Missy and I were conference friends for a couple of years before Affiliate Summit, but still, we didn’t know each other that well, and we didn’t have any money or knowledge of running events.

But we believed in it and we were sure we could create something useful, fun, and different.

Along the way, we met more and more amazing people in the space. Over time I recognized that these people weren’t just colleagues, they were friends… and family.

Our family, that we discovered at Affiliate Summit, would often remark that attending was like going to a family reunion, but one where we got to pick the family.

I felt the same, but I never had my heart swell up with love as I did at Affiliate Summit West 2020 when so many people came together to recognize Missy and me. Two different events with so many awesome people and drinks and cake and awards and pictures and cards and videos and hugs. I was so overwhelmed that I was speechless.

Wayne Porter Award for Service to the Affiliate Industry

Affiliate Summit is such a family that it’s where my brother came and introduced me to his wife Victoria for the first time and they’ve been to lots of Easts and Wests.

Mike and Victoria notes

It was amazing and I’m still on a high from it.

AS picture collage

Deb Carney, Warren Corpus, Angel Djambazov, Liz Fogg, Bhavik Modi, and everyone else who made those days so special – I thank you from the bottom of my heart. It was amazing and perfect.

And so great to end it all with drinks at Toby Keith’s I Love This Bar & Grill – something that started small in the days we were doing Affiliate Summit at Bally’s (2006 maybe?) and grew to a grand goodbye party for all of us.

Poet Rod McKuen once wrote…

We come into the world alone. We go away the same. We’re meant to spend the interlude between in closeness or so we tell ourselves. But it’s a long way from the morning to the evening.

That reminds me of all of us – so many of us were living in places where other people didn’t get us. Then we’d get together and all speak the same language. We made sense to each other and we liked being with one another. We didn’t just share the latest tips and tricks. We shared our lives.

This was supposed to be a business thing, but yet I would always be so excited to see everybody and I had this sad feeling in my heart when it would end each time.

That closeness we all shared was just a couple of times a year, but when it happened it sure was awesome. Thanks to all y’all for all of these years, and cheers to the times ahead.

The post Affiliate Summit – The Family We Chose appeared first on Affiliate Marketing Blog.

Missy

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