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WP Tag Machine 2.0 Review – Add SEO Magic to Your Site in 1-Click

Struggle is real.

Marketers are facing one of the most complicated demands day by day when running their online businesses, and that is ranking their websites on Google. Others would say it is pretty easy as ABC; they just have to create good content, images, and videos. But when they get into the whole process, they will realize that it takes a lot of time.

Other than that, having a good content, images, or videos doesn’t mean they would get a high ranking on Google right of the batt. You got that right! It is not very simple indeed.

So, what did they miss?

Most of the marketers tend to miss the important role of WordPress tags. Who would pay attention to tags anyway? Most of us would only put in a tag to find posts that will caught our attention. But little do we know that tags help boost our website’s ranking.

Yes! That’s right.

All you need to do is to create relevant tags for each post on your WordPress sites. And this is the right software that can help you…

Introducing WP Tag Machine 2.0!

This is the perfect solution for those who are struggling running their online business. Worry less building backlinks and writing articles as well. WP Tag Machine 2.0 will do it for you. 

Wanna know more? Let’s go check this review!



I know you want to know more of this. So, here are the five main features I want you to know. Let’s read it!

  1. Unlimited SEO Tagging for Websites – Sites like Facebook, Twitter and Instagram use tags in most of their posts and content. So why are you holding back? Search engines love tags and they will rank your sites higher with these.
  2. Use on Unlimited Domains & Sites – Get the Unlimited Sites License for a small price today and you can install this plugin on unlimited sites that you personally own. No matter how many sites – this is a must-have for all your sites.
  3. 100% AUTOMATION powered by Artificial Intelligence for you… – Now there is no manual work needed – our powerful Artifical Intelligence Engine will read and analyze your content to give you the most accurate tags for your articles in SECONDS. You can also expand on those tags & get more Long Tail tags in 1-CLICK.
  1. Download Your Tags & Keywords into a CSV – use them anywhere you want – Want to use this plugin as a KEYWORD research software? Sure you can… that is why we allow you to download the tags in just one click and save them to your computer as a txt or csv file.
  1. Unlimited Tags for Pages & Images – If you are serious about your SEO, you need to optimize your images and your wordpress pages too. Now this is what Tag Machine 2.0 does fully automatically for you. We help you add unlimited tags across your site for unlimited posts, pages and images so you can get the most out of them using this plugin.

New added features compared to version 1

  1. Automatic tagging via Artificial Intelligence (ability to add tags on autopilot)
  2. Add tags to pages and other post types (products, etc)
  3. Add tags to images (alt/title) for better SEO

Download WP Tag Machine 2.0 now!

How Does It Work?

This is super easy. See how it works in 2 minutes:

Good Points

  1. You don’t need to be a technical expert to use this software
  2. This is user friendly
  3. You can get organic traffic
  4. You can easily get unique content
  5. You can optimize content’s exposure 


Bad Points

  1. You are required to have good internet connection to maximize its functionality
  2. You need to generate a big volume of relevant tags
  3. This could take your time to pick up the selective ones


You have already everything you need to know to end your struggle in ranking your site. Don’t hesitate anymore. GET Your copy of WP Tag Machine 2.0 Here!

Beauty Blog 101: Makeup Affiliate Programs to Help Get You Started

This may be of interest to you.

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I read the title of this post and I hear a collective groan from our male affiliate marketers. Beauty Blog? Beauty Blog!? Like, what is that? 

For all of those not in the know, a beauty blog is a blog with a focus on fashion and makeup. It's really all about makeup, but some bloggers have expanded to include fashion in their content. After all, a pretty face goes perfectly with a pretty frock. 

Beauty blogs publish makeup reviews like this and feature how-to articles or videos like this one. The average blog starts out as a personal repository of one's experience, likes and dislikes, adventures and misadventures. 

I can see a few of our gentlemen readers cringing. I'm sure you're going to hit that red "X" on the top right of your browser any minute now, but please hear me out. Beauty blogs are big these days, and they're going to get bigger. You might want to pay a bit of attention (and get your wife or girlfriend to read this post with you!). 

So Just How Big is the Makeup Niche?

People love to look good, and it shows: The cosmetics industry is HUGE. 

The cosmetics industry is definitely a large one, with an estimated annual worldwide turnover of USD $170 billion. You can see the consistent growth of the industry on this graph by Statista:

Yep, those numbers are in the 50s and 60s of billions of dollars. In the U.S. alone, that much money is being poured into these products every single year. And it just keeps growing! This infographic from MapsofWorld.com, "Are We Obsessed With The Way We Look?" details how much the global population spends on beauty.

There's a strong need in all of us to look good, and this is why these types of blogs are growing in numbers. They're not limited to women, either: There are beauty blogs for men, too. 

What's the Competition Like?

A high level of demand often means a high level of competition. That doesn't mean you can't do it, you've just got to be savvy with your keywords. 

You can skip this part and jump right into the makeup affiliate programs you can promote, but I suggest you don't. There's plenty of competition in the cosmetics/skincare niche, and it pays to look at how you can outsmart the competition by targeting the right keywords. 

To start, we must ask a common question: Is it "makeup" or "make up"? The two are similar; however, "makeup" refers to lipstick, eye shadow and all other things applied to the face, while "make up" is a verb that can refer to the act of applying makeup. 

In AffiloTools, though, they mean the same thing, and variations of both have a medium-high difficulty:

So we need to get more specific. Just from this search I've managed to find some keywords that are commonly searched for but don't have a great deal of competition. 

The types of keywords you'll want to home in on for your website content or ad campaigns should revolve around specific terms with a lot of searches but less competition. In this case, for example, you might want to consider "Makeup looks" or "Wedding makeup" or "natural eye makeup" as keywords for blog topics. 

If you go ahead with any of the affiliate program options that I've outlined below, make sure to do some further keyword research to ensure your success. If you're generating keywords to use as content topics, try this method here. The AffiloTools Keyword Research module makes keyword research like this easy, so feel free to check it out and have a play around. 

When coming up with keyword ideas for this niche, don't forget to try "how-to" phrases, such as "how to put on eyeliner." 

10 Affiliate Programs for Your Beauty Blog 

Here they are! The 10 best makeup affiliate programs for you to choose from to promote on your blog. 

I've tracked down some of the most popular brands and products in the cosmetics industry so that you can find out everything you need to know about them here and now. In no particular order, here are the top 10 makeup affiliate programs: 


elf Affiliate Program

1. e.l.f. Cosmetics

About e.l.f.
e.l.f. Cosmetics is a makeup brand well-known all over the world. The company offers everything from lipstick to makeup brushes to nail polish.

How much can I make?
Affiliates receive a 5% commission for each sale. 

How do I apply?
The affiliate page is outdated, as it links to the CJ Affiliate network where the program is no longer active. However, I found e.l.f. on the Rakuten Marketing (LinkShare) affiliate network, so if you'd like to sign up to promote produs an affiliate you can apply to do so there. 

Sigma Affiliate Program

2. Sigma Beauty

About Sigma
Sigma Beauty is a fast-growing cosmetics company recognized not just for its makeup line, but for its innovative makeup brushes as well. There's a neat 'affiliate spotlight' page here where you can see how other makeup blog affiliates are doing. 


How much can I make?
Sigma offers a 10% commission on all sales. If you do really well the program has rewards systems, with giveaways and cash bonuses.   

How do I apply?
You can apply for the Affiliate program via the Sigma affiliate signup page here

Benefit Cosmetics Affiliate Program

3. Benefit Cosmetics

About Benefit 
Benefit Cosmetics is a San Francisco–based makeup manufacturer popular for its pretty, original packaging. The world-famous "Benetint" is a rose-colored cheek and lip tint.

How much can I make?
Benefit offers affiliates a 4-7% commission on sales.

How do I apply?
You can find the affiliate information on the Benefit affiliate page here. You can apply through the Rakuten Marketing (LinkShare) network here

BH Cosmetics Affiliate Program

4. BH Cosmetics

About BH Cosmetics
BH Cosmetics is a manufacturer of reasonably-priced cosmetics. Like other makeup brands, it offers everything from eye shadow palettes to makeup brushes.

How much can I make?
At 15% per sale, this is one of the higher commission rates for makeup products. The program also offers monthly incentives. 

How do I apply?
Once again we have a brand that operates through Rakuten Marketing. You can search for BH Cosmetics there, or get more information about the affiliate program here

ULTA Affiliate Program


About ULTA

ULTA is a group of beauty stores in the US. The company offers skincare products and fragrances for both men and women, on top of its extensive makeup line. 

How much can I make?
Ulta affiliates get between 5 and 7% commission depending on the total amount they have earned in the month.

How do I apply?
Ulta runs its affiliate program through CJ Affiliate by Conversant. You can signup and search for the program there, or learn more about the ULTA affiliate program here


6. Avon

About Avon
Avon has been marketing through word of mouth and third parties for longer than just about anyone. Does the term "Avon lady" bring anything to mind? There is a huge range of makeup products here that you can promote as an affiliate. 


How much can I make?
Avon offers a 6% commission on all sales, with opportunities for bonuses. 

How do I apply?
You can apply to join the Avon affiliate program on the Rakuten Marketing affiliate network

Black Opal

7. Black Opal Beauty

About Black Opal
Black Opal is a cosmetics company that specializes in "issues specific to skin of color". These products would be great for a sub-niche site or blog post that addresses makeup techniques for darker skin tones. 


How much can I make?
Black Opal offers a 6% commission on all sales. 

How do I apply?
You can apply to be an affiliate with Black Opal on the Rakuten Marketing affiliate network

pur minerals

8. Pür Minerals Cosmetics

About Pür Minerals
Pür Minerals has a range of cosmetics and skincare products that are made without animal testing and manufactured mostly made in the USA. The company prides itself on being eco-friendly, and the best sellers are foundations and other skincare products. 


How much can I make?
There's a 5% commission to be made here. 

How do I apply?
You can find more information about Pür Minerals and apply for the affiliate program under "Astral Brands" on the CJ Affiliate network


9. Colorescience

About Colorescience
Colorescience is a "premier luxury mineral makeup line." It focuses on makeup products with high-quality ingredients that are easy to use and great for the skin. 


How much can I make?
Colorescience offers affiliates a 10% commission. 

How do I apply?
You can find all that you need to know about Colorescience on their Affiliates page or apply for their affiliate program on the CJ Affiliate network

Elizabeth Arden

10. Elizabeth Arden

About Elizabeth Arden
Elizabeth Aden is a very prestigious beauty company with everything from anti-aging skincare products to perfumes. The company also claims to offer "trend-setting color" with its cosmetics. 


How much can I make?
Elizabeth Arden offers affiliates a 5% commission. 

How do I apply?
You can learn more about Elizabeth Arden and apply for its affiliate program on the CJ Affiliate network.

Nanshy Affiliate Program

11. Nanshy

About Nanshy
Your makeup palette is no use if you do not have the right brushes and sponges to apply them to your face. Nanshy offers well-crafted makeup brushes to promote along with the other make up affiliate programs here.

How much can I make?
Nanshy affiliates get 10% commission on all sales. It may not be much but as their affiliate, you get 25% on your own purchases of Nanshy products.

How do I apply?
You can register as an affiliate through the Nanshy Affiliate Program page.

Scentbird - Makeup Affiliate Programs

12. Scentbird

Scentbird is a subscription service for perfumes and colognes. Scentbird was created for the pickiest girl (or boy), allowing you the chance to “date” luxury fragrances before “marrying” them. With Scentbird, you get access to a 30-day supply of over 450 top designer fragrances delivered right to your door

How much can I make?
US$14 per sale.

How do I apply?
You can sign up from their affiliates page


Found these beauty blog affiliate programs useful? Share the news! 🙂

How to Promote Your Beauty Blog

No blog promotes itself. These are the best methods for promoting a beauty blog. 

A beauty blog is like any other website or blog, and you can promote it through most conventional methods, such as social media marketing. You can't use every tactic at once, so like I've always said, have a link-building plan or strategy guide to get you started. This will help you define your SEO and link-building goals and determine which methods work best for your site. Here are some other methods you can use to promote your beauty blog: 

  • YouTube Marketing

Put all those how-to videos to good use. Make sure your videos are properly optimized and contain either your affiliate link or a link to the related content on your site. You may refer to this excellent information on video marketing: "Video Content: Super Fun! Super Effective." You can also learn how to link back to your website (if you have one) from YouTube with this lesson on associated website annotations

  • Blog and Forum Posting 

There are a lot of other beauty blogs. Don't be a snob! These blogs may be competition, but they are still in the same niche, so participating in discussions will do a lot more good for your site than harm. 

Participating in blogs often leads to guest posting, since the website owner or blogger gains enough information about you through your comments to trust you. A guest post is great because it not only brings traffic to the site, but also gives you a backlink or two. 

We actually teach you how to promote your site on websites and blogs in AffiloBlueprint, so if you're interested in this method I'd check that out. It also teaches you how to build your blog, so if you're thinking you'd like to build a beauty blog but haven't yet, then I'd most definitely recommend it. 

  • Content Strategy

It's important that your site is always up-to-date with the current makeup trends as well as popular products. Reading up on what's new will help with the planning and research of your posts so that you will be able to publish on a regular basis. 

We have a whole variety of free lessons on content creation right here, but first I'd check out the blog post about building a strong content strategy here

Remember that there are also other forms of content, like videos and infographics, that you can create for your site so as not to bore your readers. Keep a working schedule of where and when new posts are published and what they contain.

Having a few make-up tutorials as your core content with some updated info coming out regularly on a blog is a great way to go. This might sound like a lot of work, but new beauty products are coming out all the time. The more you keep your website up to date with the latest and greatest, the more you'll encourage a following of people looking for MORE MAKEUP. 

  • Email Marketing

Speaking of new products coming out all the time, if you build a mailing list you can make sales to people over and over again rather than losing them when they leave your site. This is especially useful for any niche that has a high rate of new products and deals, and luckily for you, this is one of those niches. You can check out our free lessons on email marketing here

Can Beauty Blogs Give Way to Pretty Profits? 

There are some low commission rates and high competition here which provides a challenge, but there's a lot of demand for these products so there's definitely potential. 


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Looking at the commissions these makeup affiliate programs give to affiliates, this isn't going to be as lucrative as other niches unless you can get a lot of traffic and sales. In saying that, the popularity of this niche means that there is potential for you to do just that with the right marketing techniques. 

You want to aim for a target audience of the kind of readers who like to go for a beauty "haul" (where they purchase lots of products at one time). 

To beat out the high competition and conquer the low commission rates of these products, you really will need to constantly update your site with new content so as not to lose your readers and their interest. That's going to be a major challenge, particularly if you're not a writer. 

Despite all this, a beauty blog is very appealing to me. For one thing, this is a niche where lady affiliate marketers with a passion for makeup and fashion can really dominate. You may not get paid much as far as commissions go, but some of those makeup affiliate programs offer freebies and/or affiliate discounts on makeup purchases that can more than make up for it.

This niche is definitely for those with a love for fashion and makeup. If you're such a man or woman, then go for it! I'm sure that it's going to be an enjoyable, rewarding endeavor for you. 

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Note: I HATE spam as much as you do. Your email address will never be given out to any 3rd parties.


Before you go I'd love to ask, do you know of any good makeup affiliate programs that I've missed? What types of makeup products are you interested in promoting? Let me know in the comments below.

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EZ Battery Reconditioning Review

Product Description:

Imagine never having to pay for batteries again because you could charge them yourself. You’d save a ton of money in the long run. You could even make good money by offering this as a service, especially when it comes to recharging car batteries, etc.

The problem here is that most people don’t have a clue as to how they can go about it… until now.

Over the past few years, a very unique product called ‘EZ Battery Reconditioning’ has been an online bestseller, and thousands of people have bought it and benefitted from it. The skeptic may wonder if it’s even possible to charge your own batteries.

After all, why would anyone want to fork out money on batteries (which can be relatively costly) if they could recharge all their old batteries themselves? These doubts are understandable because there has never been a product like this before.

The author of this book, Tom Ericson shows you how to take batteries which were destined to the trash heap and recharge and restore them. It may seem like something out of a Transformers movie, but that’s exactly what his guide shows you how to do.

Batteries that are used in cars, mobile devices, golf carts, electric wheelchairs, etc. can all be restored with the methods shown. That is definitely going to save you quite a bit of money in the long run if you use batteries often… and who doesn’t?

You’ll never need to buy batteries and if you have an entrepreneurial spirit, you could offer a service to recharge people’s batteries. If your service costs less than a brand-new battery, you’ll never be short of customers.

The official website for EZ Battery Recondition has many positive reviews from satisfied buyers. Let’s look at this product in greater detail and see if it’s worth your money.

The Good Points:

1) One good point about this guide is that it is written in plain, simple English that’s easy to understand. Tom has dispensed with the technical jargon, and yet given you all the details and step-by-step instructions that you need to know.

This concise eBook is 22 pages long and gets straight to the point without all the fluff. All you need to do is follow the instructions that are accompanied by diagrams and pictures to simplify the process.

2) A section of the guide is devoted to acid batteries and how to recondition them. This is extremely useful because this info is not easy to come by.

3) You might be wondering, “But how long does it take to recharge a battery?” After all, no one wants to sit around for hours while the battery is being reconditioned. Here’s the good news. It only takes about 20 minutes.

If you plan on starting a battery reconditioning business, you’ll be able to get the job done quickly and efficiently. After all, money loves speed.

4) It goes without saying that the most obvious benefit that’s accrued by having a grasp of the knowledge in this guide is – you’ll save money in the long run by not having to buy new batteries. There’s no point in spending your hard-earned money when you can easily do it yourself.

5) Are you interested in saving the environment? You’re going to love this book. Reusing old batteries is all about going green and recycling.

6) The guide covers different types of batteries ranging from car batteries to Li-ion, Ni-HM, and Ni-Cd EZ batteries. Nothing is left out. There’s enough info here to give you the ability to recondition most batteries.

7) Just when you thought it couldn’t get better, it does. This product is backed by a no-risk 60-day money back guarantee. There is zero risk here.

8) This guide is very fairly priced for the amount of info it contains. We expected it to cost way more and were surprised to see how affordable it was. The price might go up in future, so it’s best to get it before it does.

The Bad Points:

1) Just like most technical stuff, you’ll need to read the guide once or twice and understand the process well. Do not skim through the instructions and try to recondition your batteries without a proper understanding of the process.

People who hate reading and try to wing it with just a rough idea of the instructions will need to focus and read the guide properly. You only need to learn it well once, and you’ll be good to go after that.

2) You can only get this guide online because it’s an eBook. So, you’ll need a computer and an internet connection to access it. Once you download it, you can always print it out for easier reference.

Should You Get It?

If you never want to buy batteries again, then the answer is a resounding yes. Some people use batteries much more often than others. If you’re one of them, this product has your name written all over it.

The information that, Tom shares in EZ Battery Recondition is difficult to find. Companies would rather make millions by selling you new batteries than teaching you how to recondition the ones that you already have.

You can’t count on them to look out for the small guy when profits are at stake. Tom has revealed battery reconditioning secrets that are highly useful and relevant. Get the guide, learn how it’s done, and you’ll hardly need to buy batteries in future.

>>> Get “EZ Battery Reconditioning” Now <<<

32 Ideas & Simple Tasks That Will Make You Money In ANY Niche

This may be of interest to you.


In Brainstorming Hour we’ve been discussing creative ways to increase Reach and Revenue, because those are the two MOST important things you can focus on when it comes to building your business – or even just making money online.

I sat down and came up with a quick list off the top of my head to give you some actionable ideas that will make you money in ANY niche.

Obviously you can use this list to make MORE money, to boost your established business with increased traffic & sales.

Consider it a running list to work from whenever you need a fresh idea or a quick boost. Just pick one and run with it! 🙂

I’ll be sharing detailed how-to information & ideas for each of the tasks/ideas on this list here on my blog at ClickNewz, so stay tuned!

We’ll also be discussing them in detail in the Weekly Marketing Challenge Groupwith FUN mini challenges! – so be sure to join us there as well.

Ideas for Making Money Online and Increasing your Reach and Revenue Fast

32 Things You Can Do That Will Make You Money:


  • Create an Online Course or Class – Click here to learn how for free (including how to pick a topic you KNOW people will pay for!)
  • Start a Facebook Group
  • Write a monetized blog post with a specific call-to-action
  • Host a Challenge
  • Sell advertising on your site or blog
  • Sell advertising to your social audience (sponsored content)
  • Build your social audience
  • Create or source a physical product to sell
  • Do an exclusive (true!) Joint Venture
  • Find a great product or service to promote as an affiliate
  • Offer a service
  • Create a checklist
  • Create a worksheet
  • Write a short report
  • Create an ebook
  • Create a workbook
  • Host a “Bundle” event or a Virtual Summit
  • Host a webinar or teleseminar
  • Start a topical series on Facebook Live
  • Facebook Live Video for a specific Review/Recommendation
  • Turn a good blog post into a workbook, worksheet or checklist
  • Host an online workshop, course or class
  • Host an offline workshop
  • Create a group coaching offer
  • Set up an affiliate program for your product or service and recruit active affiliates to promote you/your products
  • Recruit active affiliates to promote your products or services
  • Create a print-on-demand spiral bound version of your digital product
  • Create a high-value opt in offer to build an email list (easily promote w/$5 Posts Method)
  • Promote your landing page using the $5 Posts Method on Facebook to build your list FAST
  • Create “content upgrades” for your best blog posts
  • Set up a membership site
  • Turn your best blog posts into live/interactive content: webinar, challenge, workshop, Facebook Live, video, etc.


We’ll start there, but I have more to add to this list for you! 😉

I’ll be sharing detailed how-to information & ideas for each of the tasks/ideas on this list here on my blog at ClickNewz, so stay tuned…

We’ll also be discussing them in detail in the Weekly Marketing Challenge Group – with FUN mini challenges! – so be sure to join us there as well.

Questions / Thoughts?

Leave a comment with your BIGGEST question about anything on this list. I’ll include the answers in upcoming posts about each “money idea” in this fun series. 🙂


For hands-on help and brainstorming YOUR niche or idea, join my Private Brainstorming Group here so I can work with you on creating a strategic action plan to turn your idea into a money-maker, or help you take your business to the next level.

Create Niche Courses Online - Free Training Event

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The Best Free SEO Tools To Super Charge Your Search Rankings

This may be of interest to you.

best free SEO tools & softwareA lot of SEO tools & internet marketing software can be quite expensive if you’re just starting out. But if you’re ultra-resourceful then you can take advantage of the best free SEO tools and trials that are available.

You can get everything from free email marketing services all the way through to free SEO software.

So I’ve decided to compile a list of all of the best free SEO tools and software in one place for your convenience!

Getting The Most Out Of Free SEO Tools & Software

If you are considering taking out any of the free SEO software below then you’ll want to make sure you squeeze the most out of the trial as possible.

So before you start any trial, take time to familiarise yourself with the service/software via tutorials on YouTube or from forum discussions etc.

If it is a link building software trial for example you should watch tutorials so you know how to use it before you start the trial.

You should also plan out your campaign and prepare all of the content you will need so you can make sure 100% of the trial period is spent building links and not figuring things out.

If you are smart about it you can make a list of all of the trials and design your own full scale marketing campaign around that. Prepare everything you need and sign up to each service as you work through your campaign/plan of attack.

You should never use a tool just for the sake of using a tool – always make sure the tool fits in with your plan of attack, don’t make your plan of attack fit the tool.

The Best Free SEO Software & Tools

I have highlighted all of the best free SEO tools and trials at the top of this list.

I have also split them all into different categories to help you find the what you need quickly-

Tiered Link Building On A Budget

Using the free SEO tools & software below you can setup, track and monitor a tier link building campaign.

Remember the advice above about getting the most out of any of the trials!

Market Samurai (Full 14 Day Trial) – The keyword research and SEO competition modules of Market Samurai are some of the best in the business and this is solely what I use the software for.

GSA Search Engine Ranker (Full 5 Day Trial) – This has quickly become the swiss army knife of link building targeting over 120 platforms at the time of writing. Perfect for automating your tier 2 and 3 links! See it in action here & this blackhat SEO case study.

Link Emperor ($50 links for $7) – Link Emperor is a great web based service to build backlinks easily including private blog network posts & tiers. It has been featured in this tutorial, this one & this one.

DripRevolution (7 Day Trial) – A great service for building a range of social signals to your site at your schedule. They integrate with Facebook, Twitter, Pinterest, Google+. YouTube & more! Featured in this tutorial.

SEO Powersuite (Free Version) – Get free versions of RankTracker, Website Auditor, SEO Spyglass and Link Assistant. Each tool is an industry leader in its own right and I have relied on this suite of tools for years. Check out my full SEO Powersuite review.

SENuke XCR (Full 14 Day Trial) – SENuke XCR is a very diverse link building tool and is great for creating tier 1 links. It is quite expensive on a monthly basis though but the full 14 day free trial is great. Check out my SENuke XCR review.

Competitor Analysis

Ahrefs (Free Version) – They have the largest database of backlinks which you can use to conduct audits of your competitors link profiles to steal their best links. You can also use the data to conduct an analysis on your own backlink profile. You can read my case study here to learn more about Ahrefs.

SEMRush (Free Version) – This tool is really unique in the data it provides, even for free! You can learn your/your competitors top keywords, how much traffic they get, who their competitors are in search and much more! Be sure to check it out, you can use it for stealing customers.

WebMeUp (Free Version) – The free account at WebMeUp will let you take a look at the backlink profile of your site or your competitors. It doesn’t have the largest database of links compared to Ahrefs – but it does have a different database that is worth checking out! See how it performed here.

Content Creation

WordAI (3 Day Trial) – These guys are the new kids on the block but claim to be able to automatically spin content without making it sound like garbage. Big claims but the trial is worth it!

TheBestSpinner (Full 7 Day Trial / $7) – It really is the best spinner and I have used it personally for the past few years on a nearly daily basis. The API is used in a lot of other link building tools. Check out my The Best Spinner tutorial to see it in action.

Spin Rewriter (5 Day Trial) – Another piece of spinning software for you to consider. Spin Rewriter has a range of features and comes with a fully functioning 5 day trial.

Spinner Chief (Free Version) – A close rival to TheBestSpinner but it feels clunky in comparison. Either way they have a completely free version of the software for you to enjoy!

Email Marketing

Aweber (Full 30 Day Trial / $1) – I use Aweber right here on this blog and have done so for the past few years across all of my sites. It takes the pain out of email marketing and makes staying in touch with you guys easy!

GetResponse (Full 30 Day Trial) – The rival of Aweber, GetResponse offers a similar feature set. It really is just a matter of personal preference between the two of them!


Cloud Flare (Free) – The free Cloud Flare CDN service which help to speed up your sites load time which Google takes into consideration. It also provides added security & protection from bots/spam.

Uptime Robot (Free) – Use this to monitor your websites uptime and get instant notifications if your site goes down for any reason. Use this in combination with the free Pingdom Tools account & monitor.

Keyword Research

Market Samurai (Full 14 Day Trial) – The keyword research and SEO competition modules of Market Samurai are some of the best in the business and this is solely what I use the software for.

Long Tail Pro (Full 10 Day Trial) – A great tool for finding profitable keywords quickly. You can also use the tool to measure the competitiveness of the search results. Featured in this tutorial to find your niche.

Keyword Researcher (Free Trial) – This is great for generating keyword ideas and is fantastic for coming up with Google Alerts to monitor. It doesn’t pull in any search volume numbers though.

Link Building

RankCracker (Free) – My personal free SEO software that is truly 100% free. It will show you the quickest and easiest way to replicate your competitors backlink profile & rankings.

GSA Search Engine Ranker (Full 5 Day Trial) – This has quickly become the Swiss army knife of link building targeting over 120 platforms at the time of writing. Perfect for automating your tier 2 and 3 links! See it in action here & this case study.

Link Emperor ($50 links for $7) – Link Emperor is a great web based service to build backlinks easily including private blog network posts & tiers. It has been featured in this tutorial, this one & this one.

RankWyz (30 Day Trial) – Create & manage private blog networks easily with RankWyz. It offers a full range of tools to help you manage everything and publish updates easily.

Inspyder Backlink Monitor (Free Version) – The ultimate tool for monitoring your backlinks. Very easy to use and will automatically sort out all of your tiers for you. Check out my full review.

SEO SpyGlass (Free Version) – Use this to discover your competitors backlinks and breakdown key metrics such as anchor text usage. You can also use it to monitor your own sites backlink profile. Part of this review.

Link Assistant (Free Version) – This is part of the SEO Powersuite set of tools and is great for prospecting link partners. However I have hacked it a bit and use it to manage my guest posting strategy.

SENuke XCR (Full 14 Day Trial) – SENuke XCR is a very diverse link building tool and is great for creating tier 1 links. It is quite expensive on a monthly basis though but the full 14 day free trial is great. Check out my SENuke XCR review.

Magic Submitter (Full 30 Day Trial / $4.95) – This is really the main rival to SENuke XCR and offers very similar features. It can post everything from videos to press releases and is very diverse. However the user interface is a bit tricky to get to grips with at first.

On Site SEO

Raven Tools (30 Day Trial) – Providing a full suite of tools the SEO module will spider your site & provide a detailed audit of problems. It has a range of features across SEO, social, content, PPC & more.

Website Auditor (Free Version) – Part of SEO Powersuite, you can use Website Auditor to spider your site and report any issues it finds. Part of this review.

Xenu Link Sleuth (Free) – A simple easy to use tool to spider your entire website and uncover potential problems like broken links. This is a great free tool!

Microsoft SEO Toolkit (Free) – Finally Microsoft have made a useful product! The free SEO tools will spider your site and report back on any issues.

Pingdom Tools (Free) – Test your sites speed from 3 locations with Pingdom Tools. If you sign up for a free account you can also use it as an uptime monitor.

WebPageTest (Free) – This site is detected to testing your websites load time from a huge choice of browsers & locations from around the world. It provides a huge range of data to help you increase website speed.

Rank Tracking

Rank Tracker (Free Version) – Part of SEO Powersuite this is the best rank tracking solution period. Unlike web based services this desktop application means you own the data and you can track an unlimited amount of keywords as well as your competitors. Part of this review.

SerpBook (14 Day Trial) – Monitor the rankings of all your keywords in the cloud. SerpBook will check the results for you 12 times per day along with other metrics like PR, Alexa rankings & full reports.

CuteRank (free version) – A desktop piece of software that allow you to monitor and check your rankings easily. There is even a version available for Apple Mac users!

SEO Multi Tools

These tools have a wide range of functions and don’t really fit in one category.

Market Samurai (Full 14 Day Trial) – My tool of choice for keyword and competition research but it also includes a rank tracker, domain finder, content finder, content publishing and link finder.

SEO Powersuite (Free Version) – Get free versions of RankTracker, Website Auditor, SEO Spyglass and Link Assistant. Each tool is an industry leader in its own right and I have relied on this suite of tools for years. Check out my full review.

Raven Tools (30 Day Trial) – Providing a full suite of tools the SEO module will spider your site & provide a detailed audit of problems. It has a range of features across SEO, social, content, PPC & more.

SEO Tools For Excel (Free) – A great plugin for Excel that allows you to retrieve a range of SEO data & metrics. It can even hook up to Analytics to create powerful Excel dashboards making it some of the best free SEO software in my opinion.

SEO Spyder (Free version) – Built specifically for Mac users the software will spider your website and come back with a list of errors/suggestions of things for you to fix.

Social Media

BuzzBundle (Free Version) – Made by the same team behind SEO Powersuite, BuzzBundle makes it easier to identify & engage with your target audience online. I have grown traffic to this blog by manually doing a lot of what BuzzBundle can help to automate – read my full review here.

SociSynd ($1 Trial) – Not free, but close enough! The SociSynd system helps you drip feed social signals to any URL’s you want. This includes Facebook likes, Pinterest pins, Twitter shares & more!

DripRevolution (7 Day Trial) – A great service for building a range of social signals to your site at your schedule. They integrate with Facebook, Twitter, Pinterest, Google+. YouTube & more! Featured in this tutorial.

HootSuite (Free Version) – This is my preferred tool for managing Twitter, Facebook and Google+. You can monitor a number of search terms as well as schedule updates to go out.

TweetDeck (Free Version) – Now owned by Twitter this is a great desktop client to manage your Twitter account.

Buffer (Free) – Connect your social accounts to Buffer and you can easily share/queue/schedule content to be published to them. Whether that’s sharing your new post with the browser extension or clicking a Buffer button on someones site.

TubeTool Box (Free Trial) – A desktop application to manage your YouTube account. You can do things like bulk follow/comment/message people to grow your audience & reach on YouTube. It is great to help you get YouTube subscribers.


SumoMe (Free) – This suite of growth hacking tools helps increase traffic, email sign ups, conversions and much more. Take a look at my SumoMe Welcome Mat review for more.

Social Locker (Free Version) – This is the Social Locker I use on the blog to encourage social sharing. While I run the premium version you can get the free version right here!

WP Social SEO Pro (Free Version) – Previously known as Social SEO Booster I use the premium version on this which was featured in this post. There is a free version available here.

S2 Member (Free Version) – A very powerful membership plugin for WordPress, S2 Member is easy to use and was featured in this tutorial. The free version is feature rich!

WPRobot (Free Version) – This is widely regarded as the best auto blogging solution for WordPress. It can pull content from a ridiculous number of sources and when setup correctly can produce some high quality auto blogs. Perfect for tier 1 links 😉

Thirsty Affiliates (Free) – The tool I use to cloak and manage all of my affiliate links on the blog. Easy to use with stats and you can auto replace text with links.

Did I Miss Any Free SEO Tools?

If there are any free SEO tools or trials that I’ve missed then please let me know in the comments and I’ll add them to the post!

Don’t forget to use my tips at the start of the post to make sure you take full advantage of all of the best free SEO software.

The Best Free SEO Tools To Super Charge Your Search Rankings was originally published on Matthew Woodward

We hope you enjoyed this.

Backlink Machine Review – Build Backlinks in 1-Click & Rank Your Site Higher

Are you still paying SEO agencies to build your backlinks? Well, that ends today. Let me show you!

We know, for sure, the importance of ranking your sites in Google. It can definitely increase your traffic and boost your sales. But, it is never been easy. The process requires time and money. That’s why most of the marketers are paying SEO agencies to build their backlinks in order to rank their site higher in Google.

What if you can build your backlinks in just one click? Would it be amazing? Of course, it will be amazing.

Introducing Backlink Machine!

This is the perfect software that can help you build not only 100, but also 1000 backlinks on complete autopilot. Amazing, right?

Wanna know more? Let’s go read this review!




Front End – FEATURES

– WordPress Plugin that can build backlinks to all your posts with the push of a button.

– Define any number of anchor text for your links.

– Generate a complete backlink report in 48hrs.

– Drip Feed backlinks intelligently over a few days.

– Automatic indexing of all your backlinks.

– FULLY AUTOPILOT – make a new post and get 20 or 50 backlinks built to it within the next 48hrs.

– No manual work required at all.

– No more expensive outsourcing.

– Build Backlinks for Unlimited WordPress Sites.

OTO1 PRO Version Features

– All the Features of the Front End Version PLUS…

– Access to our Web SaaS Platform, build backlinks to ANY SITE from a single interface.

– Build 5 different types of backlinks.

– 3000 BONUS backlink credits

– Build backlinks for youtube videos.

– Export backlink report to PDF.

– Keyword research Tool built in to help you with keyword research for your backlink anchor texts.

– Create DAILY automated backlink campaigns that create 20 links per day for 30 days…etc. Set & Forget.

Download Backlink Machine now!

How Does It Work?

This is super easy to use. Below are the videos that can walk you through:

Good Points

  1. No more manual work
  2. Save money from paying SEO agencies
  3. User friendly
  4. Responsive Technical Support


Bad Points

  1. Need fast internet connection
  2. For WordPress users only
  3. Need to contact support if there is any drawback


Are you still going to pay your SEO agencies after this? You are one click away to save your time and money. GET Your copy of Backlink Machine Here!

1 Hour Belly Blast Review

The belly is one of the toughest spots on the body to lose fat. The subcutaneous fat here is so stubborn that millions of people struggle with their diet and exercise for months before they see any results. Most them quit because they lose motivation.

The 1 Hour Belly Blast is a program that has become a runaway bestseller online. Created by Dan Long, it has overtaken many other weight loss guides that came long before it.

If used correctly, this program will help you to shed the excess pounds, stabilize your blood sugar levels and reduce your risk of getting many serious health issues which are linked to obesity.

What makes this program so unique is that it’s very easy to follow. You’re allowed to eat whatever you want for 3 days in a week. There’s never been a weight loss program that allows this… and yet, gets you results.

You’re also not required to spend hours exercising. There is some activity required, but it’s really not that much at all. Instead of exercise, the program uses thermogenesis and other physiological processes to stimulate fat loss.

Let’s look at this program in greater detail.

The Good Points:

1) One of the reasons this guide is so effective and has helped thousands of people is because the author, Dan Long, used to be overweight too. He is just like the average person. So, his tips and methods work very well for most people.

Most weight loss programs are created by fitness gurus who have been ripped and lean for most of their life. They just don’t understand the challenges that normal people face… but Dan gets it. That’s why his approach is perfect and works!

2) Everything you need to know to lose the belly fat is in this guide. You do not need supplements, a gym membership or bariatric surgery. This is a program that is based on science and human physiology. It works, if you work it. Period.

3) The program utilizes a process known as thermogenesis to speed up weight loss. By timing your meals, cycling your carbs, choosing the correct foods that have a high thermic effect, you’ll accelerate your weight loss. This is a very powerful combination of methods.

4) The eating plan and program will restore leptin sensitivity, reduce inflammation and stabilize your blood sugar levels. Most people struggle with weight loss because the inflammation in their body is preventing them from losing weight. Insulin insensitivity is also holding them back.

The 1 Hour Belly Blast protocol fixes all these underlying issues that most people are unaware of. Once these obstacles are cleared, fat loss becomes much easier.

5) One of the techniques used in the 1 Hour Belly Blast is known as ‘overfeeding’… and it’s similar to a cheat day, but with a twist. These are 3 cheat days. During these 3 days, your glycogen stores will be replenished, your metabolism gets a boost and you also get a break from the diet.

It’s an excellent way to keep people focused and motivated. Your effort over 4 days is rewarded with a 3-day break. Most people will love this program.

6) The main program includes 3 very useful and excellent bonuses:

* Eating Out – Restaurant Survival Guide
* 2-Minute Flab Targeting Solution
* 21 Powerful Foods That Shrink Belly Fat

7) The product has a 60-Day money back guarantee. If despite your best efforts, 1 Hour Belly Blast doesn’t yield results for you, you can always ask for a refund. This is a risk-free purchase.

The Bad Points:

1) Despite the name of the program, the hard truth is that you can’t spot reduce fat. The title of this product is just clever marketing. While it is a very effective weight loss program, you will usually lose weight all over your body and as a result your belly will shrink too. You just need to stay on track.

2) Like any weight loss program, you need to be consistent to see results. While this program is easier than most, you still need to follow it to see success.

3) You’ll need a computer and an internet connection to access this product. It’s only available online.

Should You Get It?

If you’re looking for an effective weight loss program, the 1 Hour Belly Blast will help you. It’s based on solid science, it’s an online bestseller and has been proven to work. All you need to do is follow the advice in the book.

The biggest advantage of this program is that it’s not so severe that you’ll struggle to keep up. You’re allowed to eat whatever you want for 3 days of the week, and only need to stay focused and on track for 4 days.

This gives you the mental and emotional break that you need. Most fat loss programs focus heavily on one’s diet and strenuous workouts daily. This can take a toll on most people and finally they give up because it’s all so torturous and too much to bear.

The 1 Hour Belly Blast program is easy to follow, and you’ll probably stick with it till you see the results. This is an excellent guide that will help you attain your weight loss goals.

Get “1 Hour Belly Blast” Now

10 Tips to Drive Affiliate Marketing Success for Your Ecommerce Store

This may be of interest to you.

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Can you trace 16 percent of your revenue to one source?

The digital marketing world is benefiting from one type of promotion that accounts for 16 percent of all online spending.

That promotion is: Affiliate marketing.

If you’re not honed in on the benefits of affiliate marketing, you’re missing out of what’s expected to be a $6.8 billion industry by 2020.

Starting an ecommerce business and generating sales is much more than pushing a product into someone’s inbox or Facebook feed. Building a loyal customer base is key to eCommerce success as it costs 6 to 7 times more to acquire a new customer than to profit from a previous buyer.

What is affiliate marketing?

Affiliate marketing is the process of partnering with an influential blogger, business, or brand that promotes your products.

Those websites, also known as affiliates, get paid when one of the visitors they send to your site makes a purchase or completes an action. Affiliate marketing is quickly taking over ecommerce marketing plans as one of the most effective ways to rack up revenue.

Affiliate marketing facts:

While affiliate marketing may be growing in popularity, having affiliates and having effective affiliates are two entirely different things.

Invest the time to build real relationships with your partners, and use these tips to drive affiliate marketing success for your ecommerce store.

Affiliate marketing tips for eCommerce stores

1. Use established affiliate programs

By running your own affiliate program, you limit yourself to affiliates who already know your brand. Running your own program also means you have the setup and overhead costs of managing affiliates.

Partnering with effective affiliate platforms, however, introduces you to a core of affiliate websites who otherwise wouldn’t have been introduced to your products. Those affiliates can find you organically on an affiliate platform, link your products to their audience, and increase your revenue.

2. Design banners in multiple sizes

Even the best of affiliates can become habitual in their promotional efforts. For this reason, you should take it upon yourself to create banner ads in multiple sizes and designs.

An affiliate may be used to running 300-pixel-by-250-pixel ads, but if all you offer are 728-pixel-by-90 pixel leaderboards, the affiliate could skip over your product completely.

Offer a wide range of creative material to attract the most influential affiliates. Different designs will also prevent banner blindness and allow affiliates to choose the style and color scheme that works best for their needs.

3. Offer a competitive commission

Most affiliates are willing to work with a flat fee or tiered commission approach if it’s worth their while. If you set your commission rates too low, affiliates will look over your program, assuming the payout won’t be worth their time.

Your commission rates will be highly related to the ecommerce vertical you are in, so make sure to check out your competitor’s rates. The average affiliate marketing rate is between 5 and 30 percent. If you can grow your commission to 20 percent, you’ll attract the strongest affiliates, but if you’re looking for a good starting point, go for 8 to 12 percent.

4. Build partnerships with affiliates

Don’t think that jumping into a reputable affiliate program takes care of your strategic marketing plan. You need to keep the lines of communication open and support your affiliates in any way possible.

Consider sending them sample products, offer incentives beyond the base commission, and provide fresh creative material periodically. PayLoadz reports the three most important factors affiliates consider: 

  • Commission — 19 percent.
  • Merchant reputation — 13 percent.
  • Relevancy of the product to what they promote — 11 percent.

5. Monitor for fraud

Be aware of where your affiliates are placing your links and if the traffic you get comes from real people. Look for warning signs like:

  • Conversion rates are too low: Your ads are placed among many others, creating ad blindness.
  • Conversion rates are too high. Check to see if affiliates are using your links too often to increase their commission.

6. Offer affiliate guidelines

Without proper guidance, affiliates may begin to promote your products in a way that doesn’t align with your brand. To prevent these situations, give guidelines of how your affiliates can use your logo and branding.

If necessary, ask to approve the post before it’s published. Use an online tool that keeps up with your brand mentions and your affiliate’s work.  

  • Mention: Monitors news sites, affiliate blogs, and social media for specific brand mentions.
  • Google Alert: Receive an email alert when a new webpage, blog post, or research is complete on your predetermined keywords.

7. Close the deal

Affiliates will get the traffic to your site, but you need to be prepared to make the conversion. No matter how visitors arrive at your ecommerce site, it’s your job to ensure they make a purchase before they leave.

The top reasons why people don’t make a purchase on an ecommerce site include:

  • Buying process isn’t easy.
  • Complex checkout process.
  • Overpriced items.
  • Hidden charges.

Prepare your site to convert traffic into customers with straightforward, transparent directions, high quality product pages, and an easy checkout process.

The more sales you make and higher earnings-per-click, the more motivated your affiliates will be to promote your products.

8. Powerful mobile site

With online shoppers using their phone or tablet more than ever to discover new brands, take in content, and read reviews, your mobile site needs to be ready to handle traffic. OuterBox reveals just how prominent mobile use has become.

  • Ecommerce revenue makes up 10 percent of all retail revenue.
  • Sixty-two percent of smartphone users have made an online purchase with their mobile device in the last six months.
  • One-third of all ecommerce purchases during the 2015 holiday season were made on a smartphone.
  • Eighty percent of shoppers used a mobile phone inside of a physical store to either look up product reviews, compare prices, or find alternative store locations.

9. Focus on high AOV products

Focus on the products that bring in the highest AOV and make your affiliates aware of those products. To increase your AOV, use these tips:

  • Offer a first-time buyer discount: Encourage your new customers to make their first purchase by offering a 20 percent discount when they provide their email address.  
  • Free shipping threshold (all orders more than $100 ship free): A retail study shows 90 percent of online shoppers say free shipping is the number one incentive to get them to make a purchase.
  • Minimum spend discount: Incentivize shoppers with a discount scale. For example, get $15 off when you spend $75, get 20% off when you spend $50, or get 30% off when you spend $100 or more.

10. Find influencers

Don’t just rely on affiliate marketing platforms to find influencers. Do your own due diligence to find the influencers in your niche and invite them to partner with you as an affiliate.

One of the simplest (and cheapest) ways to find influencers is to search for websites and bloggers whose audience falls in line with your target market.

Use Google to search for what you would consider your target audience, then sift through the results for possible influencers. Tools like Buzzsumo can also analyze what pieces of content are performing best for any topic.


Affiliate marketing can become a key source of online revenue for your eCommerce business. In 2019, people are expected to spend an average of 170.6 minutes each day online and affiliate marketing can grab those customers and push them to your website.

As more shoppers turn to the online world, you need the support of affiliates to put your brand front and center.


About the Author

Adam Enfroy is the Affiliate Partnerships Manager at BigCommerce. He is passionate about leveraging the right strategic partnerships and software to scale digital growth. Adam lives in Austin, Texas and writes about affiliate marketing at adamenfroy.com.

We hope you enjoyed this.

How You Know You Have an Effective SEO Team

This may be of interest to you.

The world of SEO is broadening daily and companies that know how to harness the power of a multi-disciplinary team are far exceeding their counterparts within the online business world.

Gone are the days where a solitary SEO could effectively run the show. The demands of the marketing world have given rise to the need to procure a team of professionals with specialized skill sets and abilities.

Given this information, two options present themselves. Companies can either hire an agency who have on staff the appropriate specialists or they can, themselves, seek to develop a team with the necessary expertise.

The advantage to creating an in-house team is that you have far more control of the process and can easily determine where and how to make adjustments if necessary.

Building a strong and dynamic team of experts can ultimately take your SEO organization and put it on the map. Picking just the right person for the job comes down to the area of expertise that you wish to acquire. For the purposes of this article, let’s now delve deep into what makes an effective SEO team and how you can create just the right structure to make your SEO thrive in today’s market!

Component #1: The Management

Any great team needs a leader to guide them. Managers oversee the entire operation and are integral to the organization. Strong leaders know how to delegate tasks effectively but also give their employees the trust and autonomy to perform duties independently.

Managers are responsible for pitching ideas and working directly with clients. As the pitch is ultimately what creates the sale, the person responsible and the individual executing the project must be one in the same. This creates continuity and customer satisfaction as promises made during the pitch will be attended to throughout the process.

Other duties performed by a manager include creating proposals, working out payment agreements and keeping clients updated and happy before and after the sale. While sales reps can bring in new clients they won’t have the level of expertise to capture big accounts and therefore the manager must be involved in this aspect of the business as well.

The goal of any manager is to make the sales process as seamless as possible. It’s important to get an accurate picture of a client’s strengths and needs in order to service them properly. A manager is in charge of initiating and facilitating an effective SEO strategy that will incorporate the skill set of the entire team and provide the client with a high level of satisfaction.

Component #2: The Content Producers

Great products speak for themselves and have the power to sell based solely on their quality. Your product is your content and how much traffic you generate through SEO hinges specifically on the quality of your work.

A content writer’s skills are not merely limited to articling for blogs. They also have the ability to create videos or infographics which are phenomenal tools to include and provide a multi-faceted approach to content.

Copywriting is yet another area where content writers can excel.  Email marketing or conversion rate optimization tasks can be delegated to content writers thus providing managers with the ability to focus on tasks of higher priority.

The quality you wish to generate is in proportion to how well you value your content creators. You’ll want to establish high standards and pay your creators accordingly. Valuable content garnishes approximately $100 dollars per post. While this figure may seem slightly overblown, modern day writers provide a professional service and if you pay them well you will be handsomely rewarded with backlinks.

Component #3: The Designers

Designers are valuable assets to an SEO organization. Custom images can draw substantial attention to your work and greatly enhance the quality of your content. Therefore designers are essential components of effective SEO teams.

It is unlikely that you’ll encounter an individual who possesses both writing and design abilities. As design requires a highly specialized skill set, you will need dedicate a position specifically to this area of expertise.

Whether you hire a freelancer or employ a full-time designer, it’s crucial that you include this component within the structure of your SEO organization. Freelance designers are great options for specific projects if a full-time designer is not in your budget.

Content creators and designers work hand in hand with one another to maintain the integrity of the work and managers oversee the process. Cohesiveness within a team environment has the ability to create immeasurable value and extremely powerful content!

Component #4: SEO And Link Building

PR and link building go hand in hand. Creating connections is truly what it’s all about. This particular component involves reaching out to industry professionals and developing mutually beneficial relationships.

PR is simply a broader term that encompasses modern day link building. Joint ventures and other profitable opportunities fall under the PR job description. Therefore, it’s important for SEO’s with link building abilities to expand their horizons and acquire PR skills to boot.

Relationships Grow Exponentially:

Developing relationships over digital mediums requires creativity, ingenuity and a comprehensive understanding of social media trends.

This brings me to the Network Effect. Simply put, this philosophy states that we stand together much more powerfully than on our own. Establishing relationships through online networking can be very fruitful. Each new member increases the value of the entire network across the board and all participants benefit from the experience.

Strong relationships formed over this medium can create opportunities for joint ventures. In your group you may even find yourself acting as a middle man between your contacts and facilitating connections that are mutually beneficial for both parties. As this may not directly yield results in the present moment, further on down the road your contacts will be more than happy to return the favor. This is the Network Effect.

The Network Effect is only truly advantageous when there are multiple participants and the community is fairly large. For this reason, it’s best to hire one specific person to do all your outreach. A team of PR/link builders will create a bunch of small networks rather than one large one. Let’s stand together and make ourselves a power to be reckoned with!

Component #5: The Technical Experts

The technical side of the business is still a very important component. It forms the foundation upon which all other aspects are built.

Site architecture and split testing fall under the technical umbrella. Keyword, load time and internal linking optimization are also areas that technical experts would be responsible for as well as implementing rich snippets and tags. The technical side of your SEO is fundamental to your success and therefore deserves a significant role on your team.

Without technicians who understand these factors, your team would struggle and you’d have difficulty exposing gaps and flaws in your SEO.

SEO analysts often possess programming/development skills, but they can still work with developers. Large complex sites require a dedicated developer while SEO analysts can function just fine for a small WordPress site.

Component #6: Developers

Developers seek to create phenomenal experiences for site users. The value in your content speaks volumes but you need return readership to guarantee success. If site navigation or multiple ads overwhelm users than you’ll be less likely to receive return business.

Developers can assist you to make the appropriate modifications. Their unique skill set may even enable you to create different forms of content such as tools that benefit your target audience. SEOs often do not possess these skills so you may think to hire a freelance or full time developer.

With the aid of a developer, Quick Sprout was able to create a unique tool dubbed the Quick Sprout Tool. The subsequent business generated and the links it attracted brought us enormous success. The addition of a developer to our team actually increased our revenue by hundreds of thousands of dollars. Herein lies the value a developer can bring to an SEO team.

Component #7: What About the Account Manager?

Account managers exist to alleviate the burden of responsibility off the shoulders of the head manager. Often, they will handle most of the basic post-sale client communication. Post-sale reports allow managers to determine the overall effectiveness of the team and make adjustments accordingly. As the account manager is responsible for collecting the data they hold a critical role in the sales process.

Their responsibilities can also include customer support and often they are your first line of defense for issues or questions that arise.

Account managers take on a bulk of responsibilities once performed by the head manager. They will handle concerns themselves and pass them on to the SEO director only if they are not able to answer effectively and need a higher level of expertise. Primarily the position of an account manager adds value to an organization as now the head manager is free to prioritize other pursuits that can add to the overall growth of the company.

Component #8: Email and Social Media Marketers

Email marketing is an incredible tool to amplify the ROI of a company. This coupled with social media marketing can yield the greatest return on investment (ROI). These two mediums tend to overlap and therefore must be attended to individually and can be allocated to different members of your team.

Social media can act as an effective channel for certain types of products and/or services. Regardless of which tool you implement it is crucial that these roles have input into your content marketing strategy. The content will need to be embedded within the framework of their emails and posts so to be effective as a promotional tool they must be allowed direct access into the process.

The SEO director can delegate these roles to copywriters or content creators who are more than capable of fulfilling these responsibilities. The final step of this process is to keep tabs on the progress of this initiative over email and social media. Tracking and documenting the process will provide solutions for future campaigns and allow the team to determine areas for improvement.


An effective SEO team covers all its bases. It’s crucial that the structure of your organization reflect the complexity of today’s SEO world. If you follow the above mentioned components and truly give them the weight they’re due then your team will dominate the SEO market.

Specialized personnel with specific skill sets can absolutely take your business to the next level. Whether you work with an agency or have an in-house team, these essential roles must be filled and optimized efficiently.

Survey your own company just for the heck of it. How many of these components do you yourself cover? How big is your current SEO team?  And if you were to contemplate making just one change, where would it be and how do you think it would improve your bottom line?

Please feel free to share your thoughts and comments in the space provided.

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